customers Archives

By Ramon RayMarketing, Your Smart Hustlecustomers, facebook, instagram, publicity, twitter, youtube

Referral Marketing. Simple Ways to Get Your Customers to Do Your Marketing for You

[content field="callout1" format="true" class="calloutwide"] Watch out for 33-year-old Olga Kay — she's the latest social-media celebrity, and her popularity is growing quickly. You may have seen her clever YouTube videos featuring impressive juggling performances and comedy routines. The Russian-American, Olga, is more than a performer, though — she’s also a self-made entrepreneur. In 2014, Olga launched her own business...

By VirTaskticSalescustomers

How to Calm Down Infuriated Customers to Your Advantage

Regardless of the quality of customer service you provide, you will find yourself in unpredictable situations with complaining customers. They might shout at you, call you names, berate you, and try to embarrass or humiliate you as they express their outrage and frustration. During these times, you must maintain self-control, stay calm and respond...

By Megan TotkaMarketing, Tipsbranding, CRM, customers

6 Guaranteed Ways to Boost Your Brand – And Your Business

You've covered all the branding basics. You know who you are and what you stand for. You have a tagline and logo your customers are familiar with. You're pretty consistent and your customers seem happy. What more can you do? A lot. Brand Your Content You probably already have a blog, maybe you're even guest posting...

By Ramon RayMarketing, Operationscustomers, scaling

What Mark Cuban, Amazon and Uber Teach About Scaling Your Brand

[content field="callout1" format="true" class="calloutwide"] Amazon started out selling books. They are now selling "everything." Wal-Mart and other giant retails are struggling to find out what hit them. Last week a truck pulled up and delivered a package to me, from Amazon. I thought it was the US Postal Service. NOPE, it was an Amazon delivery...

By Ramon RaySalescustomers

Are You Showing Enough Differentiation In Your Services? Instant Delivery Services Battle In Urban Areas

[content field="callout1" format="true" class="calloutwide"] Competition is good, it really is. Competition validates what you are selling and helps to mature the market place for what you're selling. On the other hand, it's competition which drives down your prices, steals your customers and takes away your best employees. In a recent article, the Wall Street Journal covers the growth...

By Jennifer PeasleeMarketingcustomers, Intuit

Stick to Your Marketing Budget with These 7 Steps

[content field="callout1" format="true" class="calloutwide"]Marketing is a crucial aspect of running a business, but it can also be one of the most fun tasks on your to-do list. Creating buzz about your product or service, interacting with customers and fans, increasing sales – the outcomes of marketing are exhilarating to say the least, which is...

By Megan TotkaMarketingcustomers

8 Text Message Marketing Ideas for Your Small Business

[content field="callout1" format="true" class="calloutwide"] T he number of consumers who use their mobile devices to make purchase is higher than it has ever been before. According to the PewResearchCenter, 64 percent of adults in America are now owners of a smartphone – and that percentage will continue to rise. As a small business...

By Adrian MillerSales, The 'Biz Experts' Weekly Columncustomers, pricing

How Much Is that Doggy in the Window? Embracing Customer Cost Inquiries to Win New Clients

[content field="callout1" format="true" class="calloutwide"] How much is it? Can you tell me what it costs? What are your rates? How much do you charge If you're in business, you have probably been asked these questions at some point in your career. Perhaps you have even asked them yourself. As an experienced businessperson, do you think these are good questions? Are they...

By Shashi BellamkondaMarketing, The 'Biz Experts' Weekly Column, Tipscustomers

For Small Businesses, Online Reputation Is More than Just Reviews

[content field="callout1" format="true" class="calloutwide"] For most small business owners, the best way to get good reviews is often a question that is top of mind. As author Mark. G Richardson says in his podcast Remodeling Mastery, today customers know more about the business than the business owners themselves. However, a customer’s or prospect’s perception of...