Facebook Study Says Global State of Small Business is Bleak. Is there a solution?

Small business growth has always been challenging, it's even tougher these past few months. The state of small business owners outside of the USA is often even bleaker as most developing countries can't offer the support for their smallest companies that we have in the USA or in most developed countries. The Future of Business...

You Don’t Need Facebook To Have a Successful Business. CrossFit’s Leaving Should You?

CrossFit is leaving Facebook, reports the Wall Street Journal. They're fed up with Facebook's censors - human or computer - stifling their groups and overall communication. I recently wrote here, that social media marketing is not enough. Billions of people are on Facebook, it's a great platform, use it. It's a powerful platform for advertising, use it. However,...

5 Things To Do When Facebook Goes Down (the next time). How To Thrive!

Yesterday, Facebook, Instagram and What's App were down. The world was going crazy. My wife was antsy, I even got a phone call asking me if the world was "ok". For sure many businesses in developed countries leverage some aspect of social media for their marketing and customer engagement. However, there's many things you can do when...

facebook advertising

3 Levels of Facebook Advertising to Set Your Business Up for Success

With over 2 billion monthly active users, Facebook has become a staple of marketing in the modern era. Pretty much every small business owner has a Facebook page (even if they don’t have a website!) and over the years many have counted on it to be the most cost-effective way to reach potential customers....

7 Ways to Incorporate Networking into Your Everyday Life

7 Ways to Incorporate Networking into Your Everyday Life

Contrary to what some may believe, networking isn’t just something that you do at conferences and business events. If you want to make connections that can boost your business, you have to be constantly vigilant. You can NEVER stop networking. This means that you must make networking a part of your everyday life, something that...