small business

US Black Chambers CEO Shares Optimism For the Future

US Black Chambers is an advocacy organization comprised of 145 black chambers and represents over 330,000 black owned businesses. Ron Busy, CEO of US Black Chambers said, in a recent interview, that while most business are seeking access to capital, black owned businesses number one priority is access to affordable credit. Ron shared that 20...

Facebook Study Says Global State of Small Business is Bleak. Is there a solution?

Small business growth has always been challenging, it's even tougher these past few months. The state of small business owners outside of the USA is often even bleaker as most developing countries can't offer the support for their smallest companies that we have in the USA or in most developed countries. The Future of Business...

Social Media

You Don’t Need Facebook To Have a Successful Business. CrossFit’s Leaving Should You?

CrossFit is leaving Facebook, reports the Wall Street Journal. They're fed up with Facebook's censors - human or computer - stifling their groups and overall communication. I recently wrote here, that social media marketing is not enough. Billions of people are on Facebook, it's a great platform, use it. It's a powerful platform for advertising, use it. However,...

Social Media

5 Things To Do When Facebook Goes Down (the next time). How To Thrive!

Yesterday, Facebook, Instagram and What's App were down. The world was going crazy. My wife was antsy, I even got a phone call asking me if the world was "ok". For sure many businesses in developed countries leverage some aspect of social media for their marketing and customer engagement. However, there's many things you can do when...

How A Local Ice Cream Store Uses Facebook Ads To Build Online Buzz and Traffic to their Store

Angie Ferrell and her husband Chris, owners of Sweet Rides Ice Cream in West Reading, Pennsylvania decided to open an ice cream business after a visit to the beach and watching a young girl selling ice cream from a bike. After a bit of research, they found that ice cream bikes were popular across England...