social media trends

Wondering What’s Next For Social Media?

Wondering What's Next For Social Media? 25% of the world’s population uses social media, although individual purposes differ hugely. Consider the difference between the teen connecting and messaging with friend on Facebook and the ecommerce entrepreneur who is looking to drive traffic to his site and improve his SEO rankings. But today’s teen is tomorrow’s...

Creative Tips for Posting on Facebook and Twitter

Creative Tips for Posting on Facebook and Twitter Anyone who manages social media accounts for their business has had that moment where they just don’t know what they should be posting on Facebook and Twitter. You read all the guides and top tips, but if the creative juices aren’t flowing, it becomes a real task...

Smarter Social Commerce

Social Commerce: It’s Not Simply Social, It’s Serious Business

[content field="callout1" format="true" class="calloutwide"]The Internet has become an integral part of many people’s lives. These days, it doesn’t just provide information, it’s become one of the primary means for people to connect and engage in conversation. Transactions online are not new, either. eCommerce has been around as long as the internet. But there is...

Allow Instagram to Tell Your Business Story in a Valuable Way

For most businesses, when it comes to marketing, Instagram is a valuable addition to their social media platform. Like Twitter, Facebook and LinkedIn, it's a go-to social media site. For instance, the health and fitness industry is breaking the norm and proving that Instagram can be a powerful tool to tell your business story. A...

The Impact of Social Media on Your Business This Holiday Season

The Impact of Social Media on Your Business This Holiday Season With nearly one in four people actively using social media, your business is always only a click away from a consumer either giving you a rave review or tearing you up on social media. The impact this could have on your business, either positive...

New Social Media App Keeps Vets Connected and Offers a “Flare” for Support

New Social Media App Keeps Vets Connected and Offers a "Flare" for Support Social networking has become a popular way for friends and family to stay in touch, sometimes connecting with people they haven’t seen in years. For military veterans, traditional social media outlets can be a great way to find fellow veterans, but most people on...

Is Content Really King When It Comes to Social Media?

Is Content Really King When It Comes to Social Media? Our expert this issue is Bryan Kramer, a Social Business Strategist and CEO of PureMatter, where he’s led his agency to consistent growth over the last 10 years, ranking as one of Silicon Valley’s fastest-growing private companies by the Silicon Valley Business Journal. Community Q: Everyone says when it...

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