Smart Hustlers get ahead by taking advantage of every opportunity, whether it’s a hot market trend, a new innovation, a program or person offering assistance, or a helpful website, book or app that makes us smarter.

In every issue of Smart Hustle, we’re going to give you the scoop on what’s hot, what’s not, and what (or who) can help you be a Smart-er Hustler.

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Top 20 Digital Marketing Trends You Can’t Ignore in 2021-2022

By Suresh Dawmani, a Social Media Manager with Wishup. Business scenarios are changing and growing more competitive post-Covid. As a result, the battle to win a customer's attention is just beginning to get interesting. Digital marketing has an advantage over other marketing channels due to its ease in reaching out to specific audiences. It is also...

Workplace Trends That Will Transform the Freelancing Industry in 2021

The world as a whole is facing the most challenging time in recent history. The health and economic effects of COVID-19 caught most countries off guard. We have known one thing for certain: staying home would save lives. However, staying home also had major negative effects on the economy and our businesses. Unemployment in the...

2 Dominant Small Business Trends for 2020

Two dominant small business trends for 2020 that Mailchimp sees, according to John Foreman. Mailchimp’s chief product officer tells Ramon Ray that COVID-19 has transformed the business landscape this year. More importantly, that fact means the trends show how small business leaders are finding success amid the pandemic. John has been at Mailchimp for a while....

Seize Holiday Sales 2020 Opportunities Using These Insights from Visa

Holiday sales 2020 prospects remain high for the most prepared small businesses despite COVID-19, a recent Visa study reveals. The Visa Back to Business Study: Holiday Edition finds that despite the pandemic, 88% of consumers plan to go holiday shopping this year. For the report, Visa surveyed people in eight markets, including the US, Canada,...

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Most Business Leaders Believe 2020 Presidential Election Will Affect Small Businesses

Most business leaders in the US believe that the outcome of the 2020 presidential election will affect their businesses. For its Small Business Recovery Survey, Verizon Business focuses on 600 small and medium businesses that are currently open or are planning to reopen. In addition to the impact of the 2020 presidential election, the study...

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COVID Fuels Small Business Innovation, QuickBooks Study Finds

Some entrepreneurs are looking to small business innovation to stem the negative impacts of COVID-19 on the sector. In the new What’s next for the small business economy? report, Intuit QuickBooks surveyed 965 small business owners to gauge both the state of small business and what’s in its future. It finds some changes that are expected,...

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Digital Transformation Is Crucial for Longevity, According to Cisco Study

A new study reveals just how much the COVID-19 pandemic is accelerating small business digital transformation. With this modernization increasingly becoming a necessity, both networking giant Cisco and market intelligence firm IDC recommend eight steps entrepreneurs can take now. These insights are from the 2020 Small Business Digital Maturity Study, commissioned by Cisco. IDC’s analysis...

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Digital B2B Payments Adoption a Pandemic Silver Lining

An upside to the pandemic according to small business owners is the adoption of digital B2B payments. Mastercard found in a recent study that 57% of small businesses increased their use of digital systems for business-to-business payments amid the COVID-19 crisis. A majority of business owners (82%) said they changed the way their business sends and...

Financial Health Trumps Physical Health for Employees Amid COVID-19

Employees of small businesses are more concerned about their financial health than their physical health amid the pandemic. According to a new study by MetLife, 55% of small business employees express concern about their financial health during the COVID-19 crisis. That’s higher than the 41% who worry about their physical health. In fact, concern about financial...

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