Trends

Smart Hustlers get ahead by taking advantage of every opportunity, whether it’s a hot market trend, a new innovation, a program or person offering assistance, or a helpful website, book or app that makes us smarter.

In every issue of Smart Hustle, we’re going to give you the scoop on what’s hot, what’s not, and what (or who) can help you be a Smart-er Hustler.

2 Dominant Small Business Trends for 2020

Two dominant small business trends for 2020 that Mailchimp sees, according to John Foreman. Mailchimp’s chief product officer tells Ramon Ray that COVID-19 has transformed the business landscape this year. More importantly, that fact means the trends show how small business leaders are finding success amid the pandemic. John has been at Mailchimp for a while....

Seize Holiday Sales 2020 Opportunities Using These Insights from Visa

Holiday sales 2020 prospects remain high for the most prepared small businesses despite COVID-19, a recent Visa study reveals. The Visa Back to Business Study: Holiday Edition finds that despite the pandemic, 88% of consumers plan to go holiday shopping this year. For the report, Visa surveyed people in eight markets, including the US, Canada,...

2020 Presidential Election I voted Verizon Business survey small business stickers vote

Most Business Leaders Believe 2020 Presidential Election Will Affect Small Businesses

Most business leaders in the US believe that the outcome of the 2020 presidential election will affect their businesses. For its Small Business Recovery Survey, Verizon Business focuses on 600 small and medium businesses that are currently open or are planning to reopen. In addition to the impact of the 2020 presidential election, the study...

Business owner outside

COVID Fuels Small Business Innovation, QuickBooks Study Finds

Some entrepreneurs are looking to small business innovation to stem the negative impacts of COVID-19 on the sector. In the new What’s next for the small business economy? report, Intuit QuickBooks surveyed 965 small business owners to gauge both the state of small business and what’s in its future. It finds some changes that are expected,...

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Digital Transformation Is Crucial for Longevity, According to Cisco Study

A new study reveals just how much the COVID-19 pandemic is accelerating small business digital transformation. With this modernization increasingly becoming a necessity, both networking giant Cisco and market intelligence firm IDC recommend eight steps entrepreneurs can take now. These insights are from the 2020 Small Business Digital Maturity Study, commissioned by Cisco. IDC’s analysis...

banking

Digital B2B Payments Adoption a Pandemic Silver Lining

An upside to the pandemic according to small business owners is the adoption of digital B2B payments. Mastercard found in a recent study that 57% of small businesses increased their use of digital systems for business-to-business payments amid the COVID-19 crisis. A majority of business owners (82%) said they changed the way their business sends and...

Financial Health Trumps Physical Health for Employees Amid COVID-19

Employees of small businesses are more concerned about their financial health than their physical health amid the pandemic. According to a new study by MetLife, 55% of small business employees express concern about their financial health during the COVID-19 crisis. That’s higher than the 41% who worry about their physical health. In fact, concern about financial...

technology adaption

Zoho One Cements Place in Business Technology Industry with Shiny New Features

Customer experience has been a business buzzword this year. But, when it comes to using technology to facilitate the best user and customer experience, businesses oftentimes face challenges. Multiple logins, systems that don’t communicate, important customer information lost in translation, and overall more work for you. Since Zoho One launched in 2017, its goal...

social media recruiting

How Social Media is Changing the Way Businesses Recruit and Hire

Social Media has had a huge impact on many facets of our lives. It's changed the way we connect and socialize with our family and friends. It's also changed the way we buy as consumers and access media. For businesses, there are just as many changes. For most businesses, social media allows them to reach...

Why Your Business Should Get Involved in the Community

Why Your Business Should Get Involved in the Community C orporate social responsibility isn’t just for large corporations. Whether you run a large established company or a small startup, your business has the resources to contribute to positive change in your community. For many businesses, with so much going on, it can be hard to...