[content field="callout1" format="true" class="calloutwide"] More businesses and entrepreneurs are beginning to see the advantage of adopting various technologies to help take care of tasks that they used to spend a lot of time and resources managing. While we are accelerating the rate at which we adopt software, there are those who still worry that we might...
Hourly Nerd: Turning "That Will Never Work" Into Small Business Success Mark Cuban, self-made billionaire and outspoken Shark Tank investor with a knack for finding and funding promising startups, knows a thing or two about starting and growing businesses. One often-quoted piece of Cuban’s advice is that entrepreneurs should know their core competencies and focus on...
10 Steps to Designing a Web Store That Sells The feeding frenzy over the ABC show "Shark Tank" among us “hustlers” is undeniable. Every week my DVR’s red recording light is on for ABC’s top-rated business based reality show. Some people think the show is about business, and it is. However more importantly the show...
[content field="callout1" format="true" class="calloutwide"]About 10 minutes after landing in Austin, TX for SXSW, I met Dimitrios Kourtesis, CEO and Co-founder of retail video engagement curation platform GoodVidio. GoodVidio is a product that helps online retailers engage and convert their customers, by improving their product pages with high-quality video content that has already been put on social...
8 Remarketing Tools You Should Be Using Members of the Young Entrepreneur Council (YEC) share their favorite, and most effective, remarketing tools with us and tell us why we should be using them too! 1. AdRoll Adroll partners with companies like Facebook and Google for advertising, and it's particularly well-suited for geo-targeting and customer segmentation. It comes with an easy...
[content field="callout1" format="true" class="calloutwide"]Nora Ganim Barnes, Ph.D, Director, Center for Marketing Research at the University of Massachusetts – Dartmouth, and team recently conducted a longitudinal study of its annual in-depth study on the usage of social media by the fastest-growing corporations in the U.S. in the Inc. 500 list. Among the findings, they discovered that...
3 Tips for Going Global with Your Business US companies are more likely than ever to consider trading in foreign markets. In fact, 77% of them are currently assessing global opportunities because of the American economy. Entrepreneurs understand the need to stay ahead of the competition by maximising their reach abroad, but over half of...
Crisis Control: 3 Important PR Steps Every Business Should Take Traditionally, public relations media is something that every business owner will seek. It’s used to raise awareness of your business in the media and approval of third parties, through your good customer service, excellent products or community donations for your brand or significant insights. Crisis communications...
The Anatomy of Effective Product Pages Before discussing the topic of effective product pages it’s worth pointing out that the nature of social media and the immediacy at which information can be consumed has caused a shift in the way buyers behave online. In the past, the buying decision process was a three stage model and...
How To Get A Peek Into the Mind of Your Website User Website statistics can give you valuable insights into your business website. They can provide information on the number of visitors, the specific pages they navigate to, the time they spend on the site, their geographical location, what browser they’re using, and more. As...
