Going Global: Six tips for marketing your business on the international stage

Marketers are increasingly looking to the global landscape to open new revenue streams, expand access to talent, diversify, and gain exposure to global investments for the businesses they support. In fact, the latest World Bank data states a whopping 58 percent of global gross domestic product (GDP) is related to foreign trade. And while...

sponsoring a foreign worker

The Basics of Sponsoring a Foreign Worker

Let’s start with this: while “sponsoring foreign workers” is perhaps the most incendiary phrase in the political vocabulary right now, the fact remains that across the country tens of thousands of employers each year look outside the U.S. for permanent and temporary workers. And believe it or not, in most cases this is a very...

How to Do International Business Right: Tips from a Paypal Executive

How to Do International Business Right: Tips from a PayPal Executive

Melissa O’Malley, PayPal’s Director of Global Initiatives, recently sat down to talk with me about the complicated business of selling internationally, and how, with the right tools and partners, it doesn’t have to be such a complicated matter. From the troublesome business of taxes and duties to the role freight forwarders play in all this,...

Cross-border sales

PayPal’s Tips to Grow Your Business Through Cross-Border Sales

Geographic borders used to represent real divisions between where you could and couldn’t sell your products, but the global online marketplace has made borders a thing of the past. Now, more than ever, consumers around the world are willing to do business with a company that is located in a different country. Recognizing the...

The Ultimate List of Free Resources to Help Your Business Sell Internationally

[content field="callout1" format="true" class="calloutwide"] We’re heading into another holiday sales season – have you considered selling internationally this year? Statistics have shown that less than one percent of US businesses sell internationally, but as the world economy grows, more and more business owners are considering international sales to access untapped markets and boost profitability. The internet...

3 Tips for Going Global with Your Business

3 Tips for Going Global with Your Business US companies are more likely than ever to consider trading in foreign markets. In fact, 77% of them are currently assessing global opportunities because of the American economy. Entrepreneurs understand the need to stay ahead of the competition by maximising their reach abroad, but over half of...

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