The one thing that every Smart Hustler knows is that learning is the key to growing a business. Our Smart Business articles are designed to provide the best information in every aspect of business – marketing, finance, social media and more.

10 Steps to Designing a Web Store That Sells

10 Steps to Designing a Web Store That Sells The feeding frenzy over the ABC show "Shark Tank" among us “hustlers” is undeniable. Every week my DVR’s red recording light is on for ABC’s top-rated business based reality show. Some people think the show is about business, and it is. However more importantly the show...

customer acquisition

6 Assumptions That Are Hurting Your Customer Acquisition

6 Assumptions That Are Hurting Your Customer Acquisition In order to survive in business, you need customers. How you get your customers – and how long you keep them – can directly determine your profitability. While it seems to be pretty straight forward, customer acquisition isn’t that simple. Especially not with all of the assumptions,...

3 Tips for Going Global with Your Business

3 Tips for Going Global with Your Business US companies are more likely than ever to consider trading in foreign markets. In fact, 77% of them are currently assessing global opportunities because of the American economy. Entrepreneurs understand the need to stay ahead of the competition by maximising their reach abroad, but over half of...

The Anatomy of Effective Product Pages

The Anatomy of Effective Product Pages Before discussing the topic of effective product pages it’s worth pointing out that the nature of social media and the immediacy at which information can be consumed has caused a shift in the way buyers behave online. In the past, the buying decision process was a three stage model and...

How Dogged Persistence is Growing a Business and a Community

How do you launch a successful restaurant in South Central Los Angeles—an inner-city area plagued by gang violence and poverty, where there are few businesses other than liquor stores? For Karim Webb and Edward Barnett of PCF Management, the answer is simple: Show the community you care, and the community will support your business.