Ever wonder what technologies Daymond John, from ABC’s “Shark Tank” uses to grow his Shark Tank companies? While there are many technologies out there to grow small businesses, one of our premiere software partners, the one that outshine the rest, is Infusionsoft. Infusionsoft allows us to get organized, grow sales and, ultimately, save time....
[content field="callout1" format="true" class="calloutwide"] So, you want to launch a blog, but aren’t sure where to start? You’re not alone. There are literally thousands of blogs that are started on a daily basis, so how do you get yours to stand out from the crowd? Photo credit: Northeastern University With 78% of marketing officers believing that...
[content field="callout1" format="true" class="calloutwide"] I spend a lot of time observing insignificant things. The only reason I first realized this was because of an annual ritual I started more than five years ago where I would collect these bits of insignificance and arrange them into curated ideas that I felt described a shift in how consumers...
From the Shark Tank to the Trenches: Never Take ‘No’ for an Answer The life of an entrepreneur is full of ups and downs. Not only do you have to fully embrace regular challenges and ambiguity—you must possess unrelenting persistence, belief and focus. And that’s just for the day-to-day operations. However even with all its challenges, entrepreneurship...
4 Crowdfunding Mistakes to Avoid Crowdfunding isn’t a new concept but, yeah, lately it’s been getting more popular day by day. There are many famous platforms that host crowdfunding campaigns such as Kickstarter, Indiegogo, RocketHub, Onevest. Needless to say, these platforms are now widely popular places for “Crowdfunders” to look for potential investors who can take their project...
FOCUS: Stand Out From the Competition by Carving Out Your Unique Niche The sports, fitness and leisure industry is a giant, generating around $500 billion in revenues each year in the United States alone, according to Plunkett Research. Counting professional athlete, coaches and employees at fitness, winter sports and golf facilities, more than 1.3 million...
For most businesses, when it comes to marketing, Instagram is a valuable addition to their social media platform. Like Twitter, Facebook and LinkedIn, it's a go-to social media site. For instance, the health and fitness industry is breaking the norm and proving that Instagram can be a powerful tool to tell your business story. A...
[content field="callout1" format="true" class="calloutwide"]Every year – sometime in December – folks start the tradition of deciding on a New Year’s Resolution. For many it’s how to better themselves, personally, in the New Year. Drop 10 pounds, run a marathon, spend more time volunteering – these are some of the typical resolutions we all hear...
Thriving During the Holidays: How 5 Entrepreneurs Embrace the Unique Seasonal Opportunity For many small businesses, particularly retailers, the holiday season can be a double-edged sword. Often unprepared to compete with the massive big box retailer sales, failing to ramp up staff and inventory sufficiently, or simply not considered the unique holiday sales message, many small businesses find only...
5 Tips for Avoiding the Spam Folder: May The Odds Be Ever In Your Favor Any marketer can feel a bit like Katniss Everdeen of the Hunger Games during the holiday season – maneuvering from one promotional battle to the next trying to keep emails alive and out of spam folders. It’s an email marketing game and...
