RECENT ARTICLES
10 Strategies to Boost Sales Through Customer Loyalty
Ramon Ray2021-08-18T09:32:42-04:00Contributed by Tatyana Artemova an entrepreneur, mastermind expert, and founder at IStartHub. It is essential to focus on building a reliable customer base while running a business. You can do this by giving your audience some good reasons to keep coming back. Actually, that should be the number one strategy of a growing business. According...
Boosted Review: A One-Stop Shop Video Content Creation Platform
Tiffany Ruder2021-07-21T16:52:08-04:00Any SMB wishing to attract an audience needs to take video marketing seriously. Here's how Boosted, a freemium video content creation app, can help.
How To Organize and Market Your First Event. 4 Experts Weigh In.
Ramon Ray2021-06-18T14:11:02-04:00Events marketing and hosting are powerful ways to build your brand and generate revenue for your business. The event could be small, with 10 people and a box of pizza. It could be a big event with 500 people in a conference room and event staff. Four event experts to together on Clubhouse to...
How to Increase Sales using Email Marketing (YES!)
Ramon Ray2021-06-24T16:16:37-04:00Surprisingly, email marketing is still relevant as one of the most effective tools in the digital arena. One might assume, in a world full of social media and ever-evolving platforms and apps, email marketing might have died years ago. However,as evident by the data, it is not going obsolete anywhere near soon. In this post,...
12 Tips on Video Creation and Marketing from 7 Experts
Ramon Ray2021-06-24T16:16:48-04:00How to use video to grow your business? 7 marketers got together on Clubhouse to speak about how to create and amplify video to grow your brand. This was part of the Likeable Business club, sponsored by 99 Designs with VistaPrint. Attend the LIVE and in-person event in NYC July 29 and 30 Marketing and Mindset...
3 Reasons Why You Should Prioritize Community Engagement
Ramon Ray2021-06-25T08:29:08-04:00Community engagement is crucial for brands – after all, getting customers is just the first step. Brands need to continue engaging with consumers even after they’ve purchased their product or service. It’s important to keep customers informed, but in order to create a successful relationship, it’s critical to listen in return. Listening lets you...
Three Uncommon, Yet Effective, Ways to Grow Your Customer Base
Ramon Ray2021-06-25T08:29:16-04:00Customers write your paychecks. Assuming your products are priced profitably, the more customers you have, the more revenue and profit you earn. Here are three ways to grow your customer base: Reactivate inactive customers. An inactive customer is a customer who has bought from your company in the past but not in the past 18 months. Go through...
How To Get Your First 100 Customers
Ramon Ray2021-06-24T16:37:25-04:00Anand Srinivasan, the founder of Hubbion, shares his insights on how to get your first 100 customers. Here are a few ways to do it. Back in 2014, I published a book titled ‘How We Did It’ for which I interviewed over a hundred entrepreneurs - like the founders of tech behemoths like Freelancer and...
The Local SEO Guide For Small Businesses In 2021
Adam Steele2021-04-12T21:50:14-04:00If your business has a physical location or serves a particular area, you need to focus on local SEO. This will involve targeting local keywords, creating localized content, and more to catch the eye of customers in your area. By doing this, you can build local brand awareness, attract new customers, and get more foot...
Create Your Perfect Business Pitch – 5 Tips from Precious Williams
Precious Williams2021-04-06T08:53:00-04:00Picture it! Halifax, Nova Scotia, May 2019. I just walked into St. Mary’s University preparing myself to be the only African American, only American, and only woman of color to speak at the Professional Development Summit. How did I get here? Was the audience really that excited to hear from me? I was so taken...
Don’t Make Video An Afterthought. Enhance Your Video Marketing Strategy.
Ramon Ray2021-04-03T14:11:33-04:00Insights from Yara Ohashi, Head of Digital Marketing, Americas and APAC at iStock who shares how to improve your video marketing strategy. Why a Video Marketing Strategy We’re just over one year into the pandemic — and even though we’re starting to see places open up again, small businesses face tremendous uncertainty in the months ahead....
John Lee Dumas – The Common Path to Uncommon Success
Editorial Team2022-02-22T20:12:09-05:00Starting a business in most cases is exciting. While it comes with its own challenges, it is often just the tip of the iceberg. The major challenge comes in scaling it up. For this reason, most entrepreneurs fail within the first few years of operation. However, there’s a way to escape or avoid this,...