RECENT ARTICLES
Modes of Marketing – A Beginner’s Guide for Ambitious Businesses
[content field="callout1" format="true" class="calloutwide"] If you’ve got ambitions for establishing your enterprise in the marketplace, it won’t come as any surprise that marketing will be vital to your success. There are now more tools than ever before for promoting businesses – but this can make the whole process as confusing as it is exciting. So...
Ignition Video Series: Dave Kerpen on How to Increase Social Media Engagement
[content field="callout1" format="true" class="calloutwide"] Dave Kerpen, Founder & CEO of Likeable Media, specialises in helping small businesses build, engage and grow through social media. He has developed software specific to helping small businesses manage their social media and this week on Ignition, Dave will be sharing his tips and advice on how to increase your social...
7 Foolproof Ways to Grow Your Following on Facebook
[content field="callout1" format="true" class="calloutwide"] Facebook says it is home to over 30 million active small business pages. How can you get your page noticed? How can you turn ten fans into 500? Here are seven creative methods to help you become an effective Facebook marketer and generate a following that can convert your likes to...
“Sweet” Hustle and Business Tips from Founder & CEO of Sweet Riot, Sarah Endline
[content field="callout1" format="true" class="calloutwide"] Sarah Endline, Founder and CEO of sweetriot, is more than just the "Chief Rioter" of a deliciously sweet and healthy chocolate. She's the hub behind a movement, sweet movement if you will, to help fix the world. As Sarah so enthusiastically answered each of my questions, her passion for her business and the mission that sweetriot...
Video Marketing Checklist: 6 Tips for Success
[content field="callout1" format="true" class="calloutwide"] Video has become an integral part of marketing strategy for businesses. A recent study of 1,000 consumers found that one in every four actually lose interest in a company if it’s not using video, and four times as many consumers would rather watch a video about a product or service than...
Instagram Adds Advertising Options for Small Business
[content field="callout1" format="true" class="calloutwide"] Social media has come a long way from where it once began. What was originally built as a social networking service between friends and family, is now one of the largest marketing tools for businesses around the world. With Facebook being the powerhouse of the group, followed by Twitter, LinkedIn, Instagram and more, each...
Robert Weiss on Video Marketing for Small Businesses
[content field="callout1" format="true" class="calloutwide"] When it comes to video marketing, there has been a continuous increase in demand, from consumers, for businesses to include video marketing as part of their marketing strategy. This week on Ignition, Robert Weiss MultiVision Digital video expert shares the importance of video marketing for businesses. This is box titleQuestion of the Week: Our...
Wix Advice On Social Content Marketing Tips and Strategies
Content is still king and every small business should be capitalizing on using content as a solid, low cost marketing tool for their business. But creating content and then marketing it through your social channels takes time. And with all the 'noise' on the internet, how do you know you are even going to...
Entrepreneur Magazine Editor Shares Tips on Low Cost Marketing for a Growing Biz
[content field="callout1" format="true" class="calloutwide"] Many business owners believe that success is dependent on the size of your marketing budget, but what if you were told that the best marketing costs you nothing at all? That's right - there are low cost marketing solutions for every growing biz to capitalize on! That’s the message Ray Hennessey...
Shark Tank Contestant Julie Goldman Shares the Recipe for Marketing Success
[content field="callout1" format="true" class="calloutwide"] Millions of new products come to market each year, but the reality is that 95% of them will fail. What is the secret of that lucky 5%? According to Julie Goldman, the make or break element in the first year is branding. Julie recently elaborated on the topic of branding, along...
Small Business Blogging Essentials
You know how to get started with social media in your business and now you want to delve into the world of blogging. Blogging can have a positive impact on a business owner’s online presence when done with consistency. In addition, there are SEO advantages when your business website has a blog. More pages...
How to Start a WebTV Show for Your Small Business
[content field="callout1" format="true" class="calloutwide"] In the early days of the Internet, many attempts were made to play videos and TV shows on websites. You might remember that the result was postage stamp size videos that jerked and stuttered like a nervous schoolboy. The results were unwatchable. But, as Internet connection speeds went up, and the...