customers

Three Ways to Build More Authentic Connections with Customers

 In today’s digital shopping landscape, clear and easy communication with your customers has never been more important. With so many more people shopping online, making a lasting impression to create repeat customers is vital. In fact, according to a recent Meta study, 75% of adults across the globe said that they want to be able...

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How Accounting Is (Finally) Catching Up to What Today’s Entrepreneurs Need

While the way we do business has radically changed, small business accounting hasn't changed much. For today’s entrepreneurs, tackling tasks like bookkeeping and invoicing with traditional small business accounting software is at odds with how they naturally manage money. For some time now, mobile apps have replaced what used to be necessities of everyday living:...

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4 Trends that Will Shape Small Businesses in 2022

Each new year presents the opportunity to bring a fresh perspective to our ventures. And this year is no exception. It’s a time to reflect on the milestones we marked, challenges we overcame, or risks we took that paid off. But, also, it is a time to set goals and get inspired for the...

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Top Three Tips for SMB Retail Success

There is no denying that it has been a tough stretch for smaller retailers. Many were impacted directly by consumers turning to national brands during the height of the global pandemic. Now, there is evidence that SMB retailers are disproportionately affected by delays and shortages due to the much-publicized supply chain issues. Supply chain...

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Borrowing Money for Your Business? Be Strategic.

It doesn’t matter what size your business is, fueling growth and maintaining a successful and thriving business often require borrowed capital. With that being said, borrowing money at the wrong time, borrowing for the wrong reasons, or borrowing the wrong amount can cripple or even ring the death knell for your business. Money Isn’t Always...

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Global Survey: US Small Biz Owners Most Likely to Delay Adopting New Tech

There are 31.7 million small businesses in the United States. And we constantly hear about the good they do for local communities and the national economy overall. Our society reveres them as an integral part and supports them as such. And yet, in comparison to other countries, they’re laggards in regards to technology adoption. According...

holiday season sales

Navigating Potential Speed Bumps This Holiday Season

While small businesses deal with the uncertainty that comes with a worldwide pandemic and continued shipping delays combined with labor shortages, the 2021 holiday season promises to be like no other. As a small business owner, this means there are more challenges to growing holiday season sales than ever before. And it can feel...

how to attract employees

Four Ways Business Owners Can Attract New Employees and Retain Existing Talent

By Joe Camberato - CEO National Business Capital. The Great Resignation has placed a particular hard burden on small businesses that often struggle to attract employees. Already facing supply chain issues, businesses can hardly sustain the one-two punch that occurs when they’re unable to fill a new position or keep inventory in stock. So now...

7 Actionable Video Marketing Stats to Improve Your Strategy

By Victor Blasco, CEO of the video production company Yum Yum Videos. Video content is undoubtedly one of the best methods for marketers and business owners to optimize their strategy and achieve their company’s marketing goals, and there’s actually a lot of hard data out there backing this up. But these numbers and benchmarks alone are...

tax saving tips for podcasters

Tax‌ ‌Deductions‌ ‌for‌ ‌Podcasters‌ And Bloggers (That You Must Know)

By Veronica Rhodes, Partnership Manager at TFX. Over the last decade, a rising number of people have supplemented their income through blogging & podcasting. People in almost every field use blogging & podcasting to make a part-time or full-time living. Maybe you enjoy writing, or you're a natural at shooting photos, or perhaps you just...