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[content field="callout1" format="true" class="calloutwide"] Over the last 28 years, I’ve worked with some very smart salespeople. They go into the field and do their best to educate and persuade prospects to buy their products or services and although they are truly excellent at what they do, they may have very minimal knowledge about the marketplace or...
[content field="callout1" format="true" class="calloutwide"]A big part of a successful marketing hustle is to know where your audience is. It doesn’t do you any good if a big part of your strategy is blindly flyering parking lots. Instead of wasting not only paper, but your valuable time, you need to figure out where your customers...
[content field="callout1" format="true" class="calloutwide"] Today’s business landscape is more challenging than ever before – technology is changing the way that customers want to engage with small businesses, the internet is bringing new customers into reach, and businesses need to be leaner and more innovative than ever to stay relevant amidst emerging competition. For many small business...
[content field="callout1" format="true" class="calloutwide"] Starting – and growing – a successful business isn’t easy. Many people have great ideas and great passion, but that doesn’t always translate into a successful venture. In fact, only three percent of all U.S. businesses ever grow larger than $10 million. That's why it's important to develop solid business strategies...
[content field="callout1" format="true" class="calloutwide"] In the early days of the Internet, many attempts were made to play videos and TV shows on websites. You might remember that the result was postage stamp size videos that jerked and stuttered like a nervous schoolboy. The results were unwatchable. But, as Internet connection speeds went up, and the...
[content field="callout1" format="true" class="calloutwide"] As small business entrepreneurs, we constantly struggle with finding enough time to get everything done. Some of that comes from not utilizing the time that we do have effectively. From managing teams to understanding changing technologies there is just a lot to keep up with. All of this holds us back from...
[content field="callout1" format="true" class="calloutwide"] There is dispute about which people did what to get Twitter off the ground in March 2006. As a result, we may never know if the company’s founders realized the breakthrough the micro-blogging service had stumbled upon for marketing. By limiting users’ posts to 140 characters, Twitter provided something no other advertising...
[content field="callout1" format="true" class="calloutwide"] More businesses and entrepreneurs are beginning to see the advantage of adopting various technologies to help take care of tasks that they used to spend a lot of time and resources managing. While we are accelerating the rate at which we adopt software, there are those who still worry that we might...
15 Top Resource Websites for Small Businesses and Entrepreneurs You've decided to start a business. Simple, right? Maybe not. Starting a business involves so much more than just providing your service or product to the market. There's marketing, accounting, web design - so many aspects that it's tough for any individual to truly understand everything...
