Mailchimp Exec Shares Her 5 Best Secrets for Marketing Success

Mailchimp is one of the leading brands enabling businesses to get more customers and keep the ones they have. Mailchimp is best known as an email marketing company, but it now does so much more, including websites, marketing automation, CRM, advertising and more. Darcy Kurtz, VP of Product Marketing at Mailchimp shared with Ramon Ray...

social media

Taylor Harrington Takes Us on Seth Godin’s Social Media Journey

Seth Godin has one of the biggest email newsletters in the world. However, Seth Godin doesn’t have much of a social media presence. What social networking activity he does has seemed to be mostly automated, reposting directly from his blog, and there wasn’t much custom content for social media platforms. Until one day, there...

mission

More Than Words: The Art of Balancing Mission and Margin in Social Enterprise

“Why books, Jodi?”  “Why not books, Ramon?” There is money to be made in books! Jodi Rosenbaum, Founder and Executive Director of More Than Words, says they are selling them to the tune of $3.7 million a year. She says every book that they receive is in the hands of young people that they’re giving jobs...

GoDaddy

GoDaddy Websites + Marketing: Look Great Everywhere

GoDaddy InSight, A First-of-its-kind Smart Recommendation Tool, Guides Entrepreneurs toward Achieving Their Goals If you’ve ever tried to build a website and then find ways to get prospects to see it and take action, you know first-hand this is a time consuming and difficult undertaking. As a business owner, you have a lot of responsibilities,...

Mailchimp Launches All In One Marketing Platform

For years many have relied on Mailchimp for simple and feature rich email marketing. Over the years it has expanded to marketing automation. This week Mailchimp is expanding its marketing suite to include much more, including social posting, marketing calendar, targeting and websites. More and more companies are quickly moving away from being ONE...

Smart Hustle Pitch Get Media Attention

5 Reasons Why Your Small Biz Needs Media Attention

Have you ever thought about using media attention as part of your marketing strategy? Having an independent media source highlight your business can be invaluable. Print, radio, and TV media attention has many benefits, here are 5 you simply can’t afford to pass up: 5. Enhance Credibility We say nice things about our own businesses all...

6 Experts Share Tips on SEO, Video Creation, Product Launches, Email Marketing and Online Courses

At Social Media Marketing World 2019 in San Diego, Ramon Ray interviews 6 experts from leading brands about marketing. Ramon interviews experts from Emma (email marketing), Teachable (online courses), SwitchPod (hand held tripod), Vimeo (video hosting), SEM Rush (SEO optimization) and Promo (video creation). Email marketing is SO powerful. Yep, social media marketing is great, but email marketing is BETTER. You can reach...

Authenticity: 2019’s Biggest Marketing Trends for Small Biz

Marketing for small businesses is becoming increasingly difficult. Customers are growing tired of traditional paid and owned advertising. We’re living in the age of the customer experience, and the same principles apply when it comes to marketing. Consumers want a brand they can trust and build a relationship with. They want to connect with...

6 Tips for Marketing on a Budget

The world of marketing is changing. Gone are the days of throwing huge budgets at traditional channels such as television and magazine ads, billboards at busy intersections or posters on public transit vehicles. It’s never been easier to market your brand, sell your product, or disrupt your industry on a small shoestring budget. From viral...