RECENT ARTICLES
Cancer Pushed This Entrepreneur To Start Her Business
Some businesses are born out of innovation, while others are born out of necessity. AneaOno is a case of the latter. The company’s founder, Dana Donofree, recently spoke with us for our latest Smart Hustle Report. During the conversation, Donofree shared how her own experience with breast cancer led her to discover a serious gap in the...
The Birth of a Spring Roll Business. Turning Your Passion Into a Business
Sometimes you have to get tired before you can get successful — physically tired, mentally tired, emotionally tired — basically, just ready to make a major change. That was the case for TrueMan McGee, founder of Funky Fresh Spring Rolls. In his case, the change initially came in his personal life. But it eventually led to...
The Importance of Selling to Your Existing Customers – Interview with Salesforce Exec
Once your business makes a sale, your job is far from over. If you want to establish long-term success, you have to continue selling to those customers over and over again. Small Business Trends spoke with Jamie Domenici, global Vice President of Customer Adoption and marketing for Salesforce at the recent Dreamforce conference in San Francisco. Part of...
3 Creative Ways to Make Boring Topics Interesting
Making a boring topic more engaging can be extremely difficult if you don’t approach it the right way. But there are actually plenty of avenues you can take to help improve your reader engagement. Here are three creative ways to make your “boring” topics more interesting to readers. Make sure you use a combination of...
How to Start a Subscription Box Business
A subscription box business delivers boxes filled with a certain type of product at set intervals. Customers typically pay a set amount to receive a new box at the same time each month. Some subscription box businesses vary frequency of deliveries and offer the product at different tiers, which changes what the customer will...
Ivanka Trump Took A Selfie With Ramon Because of His 8 Tips on Power Networking.
Last week I was in Hyderabad, India attending the Global Entrepreneurship Summit with Ivanka Trump and President Modi of India. We all like to get our selfies with celebrities. Whether getting a photo with a celebrity or networking with your local business owner, there are some key strategies to successful networking. Check out my full set...
3 Things You Can Do *Right Now* to Improve Your Customer Experience
Remember that time you received less-than-stellar service from a business, then enthusiastically returned to spend money there again? Oh, right. Me neither! I’m sure I don’t have to tell you the quality of your customer service matters more than ever. Regardless of the size or tenure of your business, delivering an excellent experience to your customers is...
Real Estate – 7 Tools Every Real Estate Professional Should Consider Using
While technology won’t be replacing real estate agents anytime soon (or ever), agents are utilizing these advancements to get ahead of the race. And why not? These jewels are making their lives easier by the day. You may have upgraded to Zillow, Trulia or Placester to make the listings easier. However, other aspects of your...
Use HARO To Boost Your Holiday Sales Publicity. Here’s How To Use It.
If you’re a small business owner that’s actively looking for more publicity, there’s a tool that could easily double your efforts, and it’s called HARO. HARO stands for “Help a Reporter Out” and it serves as the best way to get the media’s attention and increase traffic to your website. How? Well, it’s actually pretty simple!...
How a Simple Household Annoyance Became a Awesome Business Idea
With the holidays fast approaching, there are probably a number of things you’re dreading as you begin preparations for them. Jane Casey and Charlene Yeager, co-founders of Fancy Panz, believe they’ve found a solution to one of them in a common household annoyance. The Birth of Fancy Panz: Solving a Household Annoyance Although neither Casey nor...
How to Get Tradeshow Marketing Right So Your Business Shines
We recently shared an article on the essentials of tradeshow marketing. It covered the basics that you need to think about when investing in a tradeshow – finding the right shows, strategy and goal setting, and what to think about for marketing materials. Today, we are going to dive deeper into some of the...
Salesforce Makes Offering Specific To Smaller Business Owners – #DreamForce2017
Every growing business, that's serious about taking care of its customers, anticipating their needs, managing growth (including inventory, sales and more) must have a CRM system. This CRM system should including intelligence, marketing automation, lead scoring and more. Today at Dreamforce, Salesforce launched Salesforce Essentials, give an "out of the box" experience to every business...