For those of you who are fans of Steve Harvey’s Funderdome, you’ll probably know who my next interview is. For those of you who aren’t, let me introduce you to Joe Pippins, the founder of The Fishing Caddy and a recent winner of Funderdome’s $20,000 grand prize. Pippins’ story is a truly inspirational one and...
It’s a relaxed Friday afternoon. You’re plugging away at the final tasks on your to-do list when the phone rings and you are confronted with devastating news: you’ve just lost your biggest client. After a brief conversation, you hang up the phone and are left to sit alone in the quiet office, your mindset...
In today’s hyper-connected, technological world, having a social media presence is pretty much a must for small businesses. In fact, a recent survey found that 76 percent of small companies use social media…and since you’re reading this article, chances are that you are one of them! But while you’re creating your business Facebook page, setting...
Mobile apps don’t often get as much play as other marketing platforms because, well, there’s the technical know-how required to build one as well as the cost. But after talking to Jay B, founder of Texas Humor, and Casey from Shopgate about how they worked to create the app for Texas Humor, it may...
Many small business owners I encounter tell me that digital marketing and marketing automation are two areas that completely evade them. Sure they are doing what they can, but for so many, marketing isn't their forte, and hiring a marketing expert is often times outside their budget. So, what's a small business owner to...
How we define success differs from person to person. While one person may have ambitions to become a world-renowned marketing guru, there may be someone else who simply relishes in the idea of delivering an awesome service to customers in need. That said, there’s also the matter of how people go about attaining those successes...
They say that a journey of a thousand miles begins with a single step; if you’re starting a small business, that first step can be one of the hardest things you ever do. Uncertainty, moments of self-doubt, judgment from friends and family…small business ownership is certainly not for the faint hearted! But you take...
With over 2 billion monthly active users, Facebook has become a staple of marketing in the modern era. Pretty much every small business owner has a Facebook page (even if they don’t have a website!) and over the years many have counted on it to be the most cost-effective way to reach potential customers....
Today we are speaking to small business owners who have been in the hustle for a while now and are looking to get to the next level. The key to accelerated growth at this stage? Hiring the right people. That certainly doesn’t sound like earth shattering advice, but hear me out. While hiring the right team...
Recently, I was away from the day to day grind of my business - for about two weeks. Everything worked just fine, nothing bad happened and maybe business even got better. You may have a retail business, maybe it's an online e-commerce business, or maybe it's online content production or maybe it's a local...
