5 Smart Marketing Strategies to Help Your Business Thrive

[content field="callout1" format="true" class="calloutwide"] You don’t have to be a marketing guru to build the right foundation for your business. It simply takes proper planning, execution and follow through. I’ve been blessed to work with enterprises - both large and small in the not-for-profit and corporate arenas. No matter if I’m helping a soloprenuer or...

Create a Strong Digital Footprint By Utilizing Your Digital Channels the Right Way

[content field="callout1" format="true" class="calloutwide"] How Americans (and the rest of world, which is quickly catching up) interact with technology is a remarkable transformation, circa 2014. According to a ComScore release, mobile app usage has exploded, leading online publishers are posting revenues that should shame traditional print industry, and traditional TV ratings saw pronounced declines with...

McDonald’s Franchise Owner Jim Lewis on Building Brand Trust, Creating a Culture and Building a Winning Team

[content field="callout1" format="true" class="calloutwide"] Two of the biggest struggles most small business face are building a trusted brand and hiring the right people that will enforce that brand. The two go hand-in-hand and can constantly teeter on good or bad depending on the experience your customer has. You can spend tremendous amounts of time and dollars...

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