So you have the passion but now you need to sell your products. While having a physical storefront may be your first thought, an online store gives you a wider audience, and that helps increase sales. While a business may have an online presence via social media, those spaces exist for promotion, not for...
As an e-commerce branding consultant, small business owners are constantly asking me what they can do to attract new customers. While it’s always great to find and implement new ways to draw in new shoppers and drive sales, most store owners don’t think about what they’re currently doing that may be driving existing customers...
Running an online retail store comes with a variety of challenges. With over 275,000 online retail businesses operating in over 150 countries, the competition is immense. So how does an eCommerce business rise above the noise to reach customers who are doing some online shopping and increase online sales? Brennan Loh, Director of Business Development...
The global e-commerce market is worth more than a trillion dollars. And with more than 20 percent growth in online business YoY, there has never been a better time to own an e-commerce business. But with more than 12 million online stores in the world, it is an extremely tough competition. With only around 110,000 e-stores...
An e-commerce store offers you the chance to make huge profits due to lower overhead costs. However, there are no guarantees that you will make money, and even when you do, your profits margins may not be as high as you want them to be. Mistakes can happen. And those mistakes could cost you...
So, you have decided to join the ever-growing list of startups? Welcome to the club. But what’s next How will you guarantee the success of your startup brand? How will you make sure it grows by leaps and bounds in the years to come and doesn’t fade from public memory? Here are some sure-fire tips to help...
[content field="callout1" format="true" class="calloutwide"] Running and growing a small business is hard work and often done with limited funds and hands. Thankfully, there are literally thousands of tech tools available to help us manage almost every aspect of a business. From project and social media management to travel and finance, you know there's an...
[content field="callout1" format="true" class="calloutwide"]Start-ups are booming: more and more people are setting up an at-home business selling physical goods via e-commerce. If you are considering starting an at-home e-commerce business in the year ahead, whether it's sourcing trending items on Alibaba, making one-off jewelry pieces or selling t-shirts with your own designs, below we have...
[content field="callout1" format="true" class="calloutwide"]All businesses can use some good PR. A well-composed press release will garner you the attention of your business’ target audience. This is without you hiring a mascot to hand out flyers and posters to random people on the streets. Sadly, a well-composed press release is one thing that a lot of...
[content field="callout1" format="true" class="calloutwide"] It looks like 2016 is shaping up to be an excellent year for new business books written by top entrepreneurs and some of our favorite business idols. Not only are these books great ways to stay up to date with today’s small business landscape, but quite often you’ll find one or...
