8 Powerful New Business Books to Read in the New Year
8 New Business Books for Your Reading List
by Randy Gage
Randy Gage is a self-made millionaire with a checkered past, which includes dropping out of high school, going to jail, and facing addictions. He is now an expert on prosperity and success who helps companies around the world to create wealth.
Mad Genius is Gage’s tenth book. It is focused on helping you take that creative idea in your head and making it your next big breakthrough. Whether you’re looking to design a product, improve your marketing, or disrupt your industry, Mad Genius will give you the push you need to demand more from yourself and to go out there and bring your ideas to life. It is available on January 19, 2016
Jake Knapp is the creator of the Google Ventures design sprint process – an optimized process that Google has used on ideas from Gmail to Google X to Chrome in order to get the idea up and running in just five days. He’s teamed up with two other experts from Google Ventures (John Keratsky and Braden Kowitz) to share their wisdom in this new book.
In Sprint, the authors detail the five-day sprint process so you can use it in your own business too – whether you are in e-commerce, finance, healthcare, mobile, or any other industry. The sprint process applies to companies of any size, and can help you quickly solve your business problems to catapult your business to success.
Sprint is available now in digital format and will be available in hardcover on March 8, 2016.
The Conquer Kit
by Natalie MacNeil
Natalie MacNeil is an Emmy Award-winning media entrepreneur, author of She Takes on the World and The Conquer Kit, and the Creator of SheTakesOnTheWorld.com.
In The Conquer Kit, MacNeil has created an interactive journal experience that brings business planning into the realm of play. Readers are invited to sketch, scribble, glue, dream, and write on the pages . . . all while developing an airtight business plan with proven money-making methods and strategies. MacNeil encourages readers to build a strong foundation with the four pillars of every successful business (the right name, the right business setup and entity, a sound legal structure, and a basic financial system), create heart-centric products and marketing plans, put together their A team, envision the bigger picture, and bring their dream business to life.
The Power of Broke
by Daymond John
Daymond John is the Founder and CEO of FUBU and well-known investor on ABC’s hit series, Shark Tank. Over the last 20 years, Daymond has evolved from one of the most successful fashion icons of his generation to one of the most sought after branding experts, business, and motivational speakers in the country.
In The Power of Broke, John reveals that being broke can actually be one of the greatest competitive advantages a business and entrepreneur have. As he writes in the book, “Being broke forces you to dig deeply—to trust and invest in yourself. Being broke means you have to occasionally “kick yourself in the butt” to keep moving forward.”
The Power of Broke is an entertaining mix of practical advice, success stories, and behind-the-scenes Shark Tank tales. Still, readers may be left longing for more of John’s invaluable business intelligence.
#ASKGARYVEE – One Entrepreneur’s Take on Leadership, Social Media & Self-Awareness
by Gary Vaynerchuk
Born in U.S.S.R. in 1975 and immigrated to the United States in 1978 with his family, Gary Vaynerchuk started his entrepreneurial journey at a young age working in his family owned liquor store called Shoppers Discount Liquors. After graduating college, he rebranded the family business as Wine Library and in 1997, noting the importance of eCommerce, he created winelibrary.com. In 2006, Vaynerchuk started a video blog Wine Library TV to share his knowledge of wines and in 2007 he and his brother launched VaynerMedia, a social media brand consulting agency. He has written several books including business favorites The Thank You Economy and Jab, Jab, Jab, Right Hook: How to Tell Your Story In a Noisy Social World.
This new book, #AskGaryVee, showcases the most useful and interesting questions Vaynerchuk has addressed on his popular show. Vaynerchuk presents practical, timely, and timeless advice on marketing, social media, entrepreneurship, and seemingly everything else. Get the insights and information you need — from effectively using Twitter to launching a small business, hiring superstars to create a personal brand, launching products effectively to staying healthy. Whether you’re planning to start your own company, working in digital media, or have landed your first job in a traditional company, #AskGaryVee is your essential guide to making things happen in a big way.
#AskGaryVee is available in digital copy now and will be released in hardcopy on March 18, 2016.
Jay Baer is the world’s most retweeted person among digital marketers. He is a renowned business strategist, keynote speaker and the New York Times best-selling author of five books who travels the world helping businesspeople get and keep more customers. Jay has advised more than 700 companies since 1994, including Caterpillar, Nike, Allstate, The United Nations and 32 of the FORTUNE 500. He is the founder of Convince & Convert, a strategy consulting firm that helps prominent companies gain and keep more customers through the smart intersection of technology, social media, and customer service.
Based on proprietary research and more than 70 exclusive interviews, Hug Your Haters offers a new playbook for handling unhappy customers. With smartphones providing the means – and social media providing the outlet – critics (“haters”) can now express their displeasure faster and more publicly than ever before. But as Baer reveals, the haters aren’t your problem, ignoring them is. Whether you work for a mom-and-pop store or a global brand, you do have haters — and you can’t afford to ignore them. This book will teach you how to embrace complaints, put haters to work for you, and turn bad news into good.
Hug Your Haters will be available in hardcopy on March 2, 2016.
The School of Greatness: A Real-World Guide to Living Bigger, Loving Deeper and Leaving a Legacy
by Lewis Howes
Lewis Howes is an online marketing expert, sought after business coach, author, podcaster, and Lifestyle Entrepreneur. In three years, Howes went from sleeping on his sister’s couch to running a seven-figure online education business. A former pro football player, Howes experienced a career ending wrist injury that forever changed the trajectory of his business career.
In The School of Greatness, Howes shares the essential tips and habits he gathered in interviewing "the greats" on his wildly popular podcast of the same name. In discussion with people like Olympic gold medalist Shawn Johnson and Pencils of Promise CEO Adam Braun, Howes figured out that greatness is unearthed and cultivated from within. The masters of greatness are not successful because they got lucky or are innately more talented but because they applied specific habits and tools to embrace and overcome adversity in their lives.
A framework for personal development, The School of Greatness gives you the tools, knowledge, and actionable resources you need to reach your potential. His lessons and practical exercises prove that anyone is capable of achieving success and that we can all strive for greatness in our everyday lives.
The Sustainable Edge: 15 Minutes a Week to a Richer Entrepreneurial Life
by Ron Carson and Scott Ford
Another of the new business books on our list is The Sustainable Edge: 15 Minutes a Week to a Richer Entrepreneurial Life, which was written for business owners who are seeking a fuller, more rewarding work-life balance. In this easy-to-reference, practical guide authors and entrepreneurs Ron Carson and Scott Ford share personal anecdotes to their own career successes. Each chapter is designed to inspire entrepreneurs to define and sustain a competitive edge in the complex, fast-changing world of business.
Relying on insights and proprietary tools based on decades of experience, the authors teach you how to achieve your goals across four key areas: your business, your teams, your clients, and your personal lives. In this book, you will learn the authors' trademarked Business Implementation Quotient (IQ) Grower process that appears in the form of end-of-chapter exercises. These easy-to-perform exercises can be completed in as little as 15 minutes per week to help your company boost its own Business IQ. This work is an important read for entrepreneurs in search of achieving the sustainable edge in their careers and their lives.