What are you doing Thursday, August 23 at 3pm EST? Hopefully, you can block an hour out on your calendar because the Smart Hustle Team would like to invite you to a fun Insightly Twitter Chat with special guest Ramon Ray (Smart Hustle Editor). We know you’re busy, so we’ll get right to the...
Video marketing is a topic right now that many businesses and individuals seemed to be focused on. Unfortunately far too many are suggesting that doing a video for video's sake, or trying to leverage “viral videos” as a magic bullet, can grow their business. When I have conversations with people about video marketing, I’m brutally honest:...
Too often, small business owners consider customer service to be a necessary but expensive part of their organization. Using the strategies in this post, convert your customer service team into a revenue-generating profit center. The typical structure in a small business’s sales process might look something like this: Pre-Sale: Sales team runs the show. Sales representatives...
At some point in their business career, everyone in sales will experience the “sales slump.” It’s a sad truth but a truth nonetheless. In these dark times, one must understand why and how the slump happened in the first place. Is it the result of a dried up pipeline? Did a major client defect...
Despite the rise of e-commerce and on-demand delivery services, research has shown that 90 percent of consumer purchases are made in-store. That’s great news for local small businesses, but only for those with a strong online presence. Consumers use the Internet and search engines to find out what is available close to them, and for...
With so many people betting on a crash in the venture capital and tech sectors, the billion-dollar question is how to make sure your startup avoids the oncoming tsunami collapsing on the shores of Silicon Valley. The simplest answer is to make sure that you have traction. The longer answer is that if you...
For most people in the creative industries, business doesn’t come naturally. Their passion lies in their artwork, whether it is a beautiful painting, a stunning sculpture or a piece of decorative jewelry. That said, for artists to make it in today’s competitive environment, they must be able to create and run a successful business....
This article is published in partnership with Insightly, providing CRM and project management solutions for small business owners. If you own a business, there will always be competition. That is just a fact. But in the days of the internet and digital revolution, the pressure to gain and keep customers is more difficult than ever....
My last "post" or "email" to you was about How to Do Twitter Chats to Reach Small Business Owners. Since I received so much positive response, about how helpful it was for you, I thought to write another bit of helpful information about how to organize events to reach small business owners. I've organized national tours...
Believe it or not, there is such a thing as having too many apps on hand. With computers and mobile devices, having several apps running at once can negatively impact performance and battery life. Not to mention that if you’re paying for all that software, you could be throwing money away. Why pay for...
