In today’s digitally-focused world, having a professional business website is non-negotiable. A good website is one of the best ways to get prospective and current customers to find you, contact you, and learn about your business. However, many small business owners don’t have the skills, knowledge, time, or resources in-house to design and maintain...
We're inundated with text. Most social platforms are full of this or that post, that's text based, with an image or video. Even our phones, you see people speaking on them less than looking at them. However, your VOICE is powerful. Think about it, it's someone's birthday. What do they like to hear or see....
Thanks for attending my presentation and asking for a copy of my slides and weekly emails of inspiration and motivation. You can access my slides here: Personal Branding Free Publicity & Media Coverage Social Media Marketing CEO Strategies to Build Your Brand Human Connections in a Digital World Getting to $500k Conquering Entrepreneurial Depression Date Your Leads. Marry Your Customers. Content Creation and Marketing...
Have you ever thought about using media attention as part of your marketing strategy? Having an independent media source highlight your business can be invaluable. Print, radio, and TV media attention has many benefits, here are 5 you simply can’t afford to pass up: 5. Enhance Credibility We say nice things about our own businesses all...
Having a local business usually means you need foot traffic, ie, people walking into your business and being able to find you. Local businesses, or brick and mortar businesses, are unique in how they get and retain business. Many local businesses start because someone had a passion and they wanted to offer their service...
As a small business owner, solopreneur, or sales professional, does the thought of asking for referrals make your skin crawl? Referrals are one of the most misunderstood ways of generating business today. Ramon Ray chats with Stacey Brown Randall, the referral queen, about how to get more referrals than ever without ever asking. “Referrals are...
Kate Bradley Chernis is the founder of Lately, an AI-powered social media marketing company. She wasn’t always a marketing guru, in fact she started out as an XM Radio DJ. But she wasn’t feeling fulfilled in the radio industry. Kate was tired of not getting credit for her work and felt really frustrated. She...
Ramon Ray had a quick chat with Molly Moore, head of marketing at Ruby Receptionists, at B2SMB in Napa, California about the importance of customer experience. Ruby Receptionists provides virtual receptionists. They wow callers and their customers’ customers by answering their phones acting as consummate professionals. Molly says that they provide the human connection customer...
We all know the strength of business networking and are for the most part are doing our best to be in the right places to be present and engaged with the best possible “others” (prospective customers, industry peers connectors and influencers). But suppose your business is specialized to a very specific niche? You may be...
Koble an exchange helping small companies connect to bigger companies is out with it's 2nd annual small business survey. One of the findings of the survey is that for small businesses one of their biggest challenges is getting new customers. I see this quite a bit as I travel around the USA, speaking to thousands of...
