Turning A Moment of Crisis Can into an Opportunity with Randi Levin

 The mid-life crisis. The dead-end job. The job that’s slowly killing you inside. The job, or the small business, that’s now gone because of a completely unpredictable global catastrophe. These are situations that occur at least once in nearly every person’s life. They are what Randi Levin calls “transitional moments,” and they are precisely...

Small Biz Dev Center Celebration DAY – March 18

I’m a big fan of America’s Small Business Development Centers (SBDCs)! I’ve spoken at their conferences and written many articles for the website. This year is the 40th anniversary of America’s SBDCs, and the organization is throwing a great party! Wednesday, March 18, 2020, is America’s SBDC Day, and you’re invited to celebrate, with local and national...

Amy Osmond Cook

This CEO’s Leadership Worth $250 Million. Simplus CMO Shares Why.

Ryan Westwood is a man on a mission to spread leadership principles to his team, his one page business plan is one of the keys to his success. Simplus founded by Ryan, is a successful Salesforce technology partner which was just sold to Indian mega company InfoSys for $250 million. Amy Osmond Cook, CMO of...

Customer Experience is Everything to Small Business

Ruby Virtual Support: Making Connections That Grow Businesses

With social media and dynamic, interactive websites making connecting to people easier than ever, we pick up the phone less and less. However, a phone is still impactful. When you talk to people there is less miscommunication and misinformation, because hearing someone’s voice and tone say almost as much as their words.  The same goes...

social media

Taylor Harrington Takes Us on Seth Godin’s Social Media Journey

Seth Godin has one of the biggest email newsletters in the world. However, Seth Godin doesn’t have much of a social media presence. What social networking activity he does has seemed to be mostly automated, reposting directly from his blog, and there wasn’t much custom content for social media platforms. Until one day, there...