5 Ways to Maximize the Value of Virtual Assistants in Your Business

[content field="callout1" format="true" class="calloutwide"]Whether they are referred to as freelancers, telecommuters or home based workers, virtual assistants are people who are contracted to provide services from a remote location. Over the last few years, the role of the Virtual Assistant has grown in prominence. Integrating virtual assistance services in the work force has proven to...

3 Ways to Improve Your Business’s Productivity by Going Paperless

[content field="callout1" format="true" class="calloutwide"] Movies and comic strips have often used an image of a frazzled boss piling papers onto an employee’s desk, demanding that he “have those reports back on my desk by tomorrow morning.” In reality, as business demands increase, work becomes more efficient if the amount of paperwork decreases. Gone are the...

3 Essential Elements to Help You Nail Online Lead Generation

[content field="callout1" format="true" class="calloutwide"]Online lead generation works wonders for small companies if it is executed strategically and methodically. All too often, small businesses jump into online marketing haphazardly and drift from one failed attempt to another. The first step in successful online marketing is to understand the big picture: this infographic, the “Internet marketing lead...

Preparing for Success: Actionable Tips for the 5 Most Common Small Business Setbacks

[content field="callout1" format="true" class="calloutwide"] You’ve got the idea, you’ve got the drive, and you’ve (hopefully!) got at least enough funding to kick things off. Although you’re well on your way to creating a successful small business, you probably realize that the road ahead of you will only get tougher. There will almost certainly be pitfalls...

Does Forming an LLC Mean Complicated Accounting? Exploring the Single-Member LLC

[content field="callout1" format="true" class="calloutwide"]As a small business owner, you’ve probably thought about protecting yourself by forming a limited liability company (LLC). If you are a sole proprietor, your personal wealth is at risk from your business activities, including debts and lawsuits. You don’t want a bad business deal to hurt your family or wipe...

3 Key Metrics to Define Before Starting a Search Engine Marketing Campaign

[content field="callout1" format="true" class="calloutwide"]Search engine marketing can be tricky business. You know that search engine rankings can impact your bottom line, but you have bigger things to worry about in your day-to-day business than the intricacies of AdWords or the details of Google’s latest algorithm change. Hiring an SEO agency can lift that burden and...

Succession Planning: Why Your Family Business Should Consider a Living Trust

[content field="callout1" format="true" class="calloutwide"]When you operate a family business, in addition to the typical issues you must deal with in any company, there’s often an emotional component to any decision. This is especially prevalent when dealing with succession planning. When several siblings inherit the business from a parent, for example, there could be issues...

How to Get the Most from BYOD in Your Business

[content field="callout1" format="true" class="calloutwide"] BYOD - bring your own (personal) device to work - is here, and it’s here to stay. What was perhaps viewed as a passing fad even just a few short years ago is now the rule rather than the exception. According to one recent study, three quarters of all companies have either...

How to Survive an Online Product Launch Without Hiring A Web Designer

[content field="callout1" format="true" class="calloutwide"] When you need to start selling fast, you may not have the time (or money!) to hire someone to make your Landing Page and sales page. Never fear! Here’s everything you need to know to pull it off on your own. When you’ve got a product launch rapidly approaching, the last thing...

Are You Committing These Startup Mistakes?

[content field="callout1" format="true" class="calloutwide"]Many entrepreneurs emerge every day, with the hopes of establishing their own successful business. However, many startups face premature failure because of common, easily avoidable mistakes. If you have a startup business, ask yourself if you’re making the following startup mistakes. If you’ve answered yes to even just one of these,...