Online customer reviews are incredibly important for local businesses because they are a major deciding factor when customers are choosing where to eat or shop. A 2016 Search Engine Land survey found that 85 percent of consumers use the internet to find local businesses. Further, a follow-up survey in 2014 found that 88 percent of consumers...
Everyone has their own reasons for starting a business. Some are passionate about an idea and want to bring it to life. Some are motivated by the profit potential. Others are lured by the lifestyle it allows you to have – being your own boss and being able to control your own time. None...
Many of the most successful entrepreneurs credit their success to having mentors or advisors who provided inspiration and problem solving during critical moments of their careers. It has been said that every entrepreneur needs a mentor, but often times the challenge is how to find and choose one. At SXSW 2016, I learned about a...
Cost-cutting is an important strategy for small business owners to get more out of their financial resources. With smaller budgets than the large brands, small businesses must cut where they can in order to increase profit and channel more money to their most important ventures. One area where small business owners can be ‘nickel...
If you are looking for a collaboration tool there are many on the market that can help you communicate with your team, but how many of them can also inspire creativity? At SXSW 2016, I met up with Arjun Rai, the founder, and CEO of WrkBench - an app and visual collaboration tool that...
The most successful products that come to market are those that solve real-life problems of consumers. Take the standing desk, for example. Although standing desks have been around for hundreds of years, modern statistics show that the average worker sits at a desk for 5 hours and 41 minutes each workday. So much sitting...
Collaboration software has become a staple for businesses small and large that have to keep teamwork and communications flowing efficiently. The problem is that there are so many options to choose from; in fact, the Wikipedia page on the subject lists over 175 different collaborative software options. Each program ranges in the solutions it offers,...
Because of all of the advances in technology, today's business needs to be nimble to ensure they are not only reaching their customers in the best way possible but running an operation that is lean and mean. These mean employing technologies that utilize the cloud are optimized for mobile and engage people socially. It's a...
Virtual Desktop Infrastructure, or VDI, is an internet-based hosted desktop service. Currently, over a third of businesses already use some level of a virtual desktop within their organisation, with a further third predicted to make the switch to the infrastructure within the next three years. A Quick Background Typically, in an office environment, there are multiple...
Search engines like Google and Bing are great for finding general information about any topic under the sun. But could there be a better way to find specific information about businesses? A new company called Plonked says yes. On March 3, 2016, they officially launched their free search engine specifically for locating information about tech...
