Being alone on an uninhabited island turns life into a race for survival. Similarly, you don't want to be a business owner alone at arm's length – or oceans apart – from other like-minded entrepreneurs. As small businesses increase throughout the world, entrepreneur organizations are available to help you on your journey. However, deciding which...
There are at least 28 million small businesses in the US which account for about 54 percent of all sales. There are also 900,000 franchise businesses across 300 business sectors of the economy. And yet, despite these numbers, it’s not often that you will come across small business brands that are also franchises. This is where...
Picture this: You’re sitting around a table with your team. Someone asks one question, then another. Another person makes a suggestion about a product, then a new marketing strategy, and somehow, 30 minutes later you’re all talking about something entirely unrelated. If you’ve ever worked on a team, you know that there is a delicate...
We’ve all heard about how important company culture is. From retention to revenue, there is no doubt that culture plays a huge role in a successful company. The question really isn’t, “Why should I invest in culture?” but rather, “How do I create an environment in which my team members love to work?” So how...
Everyone has their own reasons for starting a business. Some are passionate about an idea and want to bring it to life. Some are motivated by the profit potential. Others are lured by the lifestyle it allows you to have – being your own boss and being able to control your own time. None...
Dr. Will Moreland is a successful speaker, author, and coach who decided early on that he was not going to let his start determine his finish. Growing up in Compton, California, he lived with his single mother in a city that was facing serious drug, crime and gang problems. His father was in jail,...
Marcos Orozco has been busy. He’s a celebrated public speaker, a best-selling author and a public face for the Gentepreneur Movement – an organization that focuses on leadership as well as personal and business development for the Latino community. He’s also a dedicated father and family man, and is working on a new book called “Leadership...
First impressions are important in the business world, whether you are trying to get a job, pitching for funding for your startup, or portraying yourself as the leader of a company. Those first impressions are hard to change, so it is crucial that you get it right the first time. Developing the image of a...
As a marketer, the trajectory of your career is typically shaped by the direction of the marketplace. As technology develops and demands change, so must your strategies and approaches. And while this is true in any aspect of marketing, it’s particularly relevant when it comes to content marketing. The Value of Content Marketing Study after study...
For decades, one of the most followed rules in the business world was how to dress for success. The rules were established by John T. Molloy in a 1975 book of the same name, which introduced us to the concept of “power dressing” and promised to “make you look like a million so you...
