These 4 Branding Mistakes Can Sink Your Business (And How to Avoid Them)

By Shayne Tilley, Head of Marketing at 99designs by Vistaprint. A brand is a multi-faceted thing - and every business has one, whether you like it or not. It includes everything from the look and feel of your business to how your customers feel about you. Done well, your branding can help you stand out from...