Author - Sandeep Rathore

She Became CEO of Her Husband’s Company and Grew it

Running a small business is one thing, and making it a success another. Ramon Ray recently talked to Nancy Vargas, who successfully pivoted her business amid COVID-19. During the interview, she shared how she started the chauffeured transportation company and what she was doing to succeed. [Tweet "They say - the road to entrepreneurial success...

4 Tips to Implement Multicultural Marketing Like a Pro

If you want to grow your sales, you cannot ignore multicultural marketing. Why? African Americans are 14% of the U.S. population and spend $1.2 trillion annually. What's more, Asian Americans have the biggest gain in buying power. Multicultural audiences are growing in the United States. Consequently, the need for multicultural marketing is stepped up. However, you...

Social Media Marketing Tips and More Shared by Small Biz Panel

If you’re are thinking about taking the plunge into entrepreneurship, you should avoid making common business mistakes and learn from thriving small business owners. Recently Ramon Ray hosted a small biz panel discussion, consisting of three successful small business owners. Ramon and guests discussed various aspects of running, growing, and surviving a small business....

3 in 5 Small Businesses Don’t Inform their Customers About Third-party Data Collection, Reports Survey

If you're thinking about ways to win your customers' trust, you should strictly consider safeguarding your customers' data. According to the latest survey conducted by CRM Essentials and commissioned by Zoho, 62% of small businesses don't inform customers that they are allowing tracking codes from third parties on their websites. What's more surprising is that...

Save Time By Automating Your Financial Process (Interview & Bonus Tips from Bill.Com Founder)

Are you struggling to grow your business? The ongoing pandemic has hurt most small businesses. And many of these affected businesses are still finding it difficult to stay afloat. However, there are some entrepreneurs whose grit never let them give up. Ramon Ray recently interviewed René Lacerte, the founder of Bill.com - one of the nation’s...

Keap Clate Mask

How Keap Encourages Success During COVID-19 [Bonus Tips Included]

The coronavirus outbreak wreaked havoc on most small businesses. Disrupted supply chain, reduced customer demand, and dried cashflow were just a few of the many implications of COVID-19. Though small businesses are now recovering, it was a bumpy ride for the first few months - during and post lockdowns. Keap Going Small Business Grant Contest...