Tag - store

How In-Store Design Affects Your Customers Buying Behavior

How In-Store Design Affects Your Customers Buying Behavior

How can you make sure that what your customer sees in-store makes them more likely to buy, rather than less? All five senses can have an effect on the manner in which we shop. Classical music, for example, leads shoppers to make more expensive purchases. The most important sense, however, is sight. Your customers utilize sight more...

3 Ways to Improve the Point of Sale Experience

3 Ways to Improve the Point of Sale Experience

The final barrier to a customer bringing home their purchased goods in a brick-and-mortar store is the physical act of approaching a person at a cash register and paying for their items. It is the last, crucial step in clinching a sale. Especially for small businesses, this step can make or break the business....