It’s already happening. We see the Christmas decorations before we can even find a turkey to carve. That must mean that new year resolutions are coming quickly behind. One of my favorite things to ask people is to how are you going to invest in yourself and your business in the new year. Here are...
As small business owners, it’s important always to be looking at where our growth will come from. Seems obvious, but most people automatically shoot for more clients. That’s great, we all want more clients, but growth doesn’t always have to come from gaining more clients. There may come a time in your business where you...
Growing a profitable business is tricky. You start out with a great idea but how do you take it from there? In a recent interview, my guest Lisa Hendrickson (founder of Spark City), shed light on some of the many complex decisions small business owners have to make. Her insights will make you take...
Geographic borders used to represent real divisions between where you could and couldn’t sell your products, but the global online marketplace has made borders a thing of the past. Now, more than ever, consumers around the world are willing to do business with a company that is located in a different country. Recognizing the...
Finding Business Growth Through Market Segmentation When House of Flowers noticed floral sales had stagnated, they knew they would have to get creative to find a solution. So they began looking for an opportunity to do something new. While still maintaining its usual business, House of Flowers expanded into an area that was closely related...
