Tag - customer loyalty

Why Customer Service is the Best Form of Marketing

Why Customer Service is the Best Form of Marketing

While marketing allows brands to attract new buyers, good customer service can help them retain customers and nurture loyalty. Plenty of brands pay more attention to the glamorous side of business; marketing. Here, they spread the word about their brand, create a catchy visual sprinkled with an impressive tagline, and juggle several online channels to generate...

5 Strategies to Find out How Your Customers Are Changing

Many of us think of our business as “the corner store” in a high tech world. There’s personality and friendship, service and camaraderie. If something is going on with our customers, we’ll know. You won’t. The reality is that the technical divide is deep. There is an ocean of noise between us and our customers. Our customers...

How to Calm Down Infuriated Customers to Your Advantage

How to Calm Down Infuriated Customers to Your Advantage

Regardless of the quality of customer service you provide, you will find yourself in unpredictable situations with complaining customers. They might shout at you, call you names, berate you, and try to embarrass or humiliate you as they express their outrage and frustration. During these times, you must maintain self-control, stay calm and respond...