Your Small Business Holiday Survival Guide

Your Small Business Holiday Survival Guide The holidays provide a wonderful time for small businesses to increase sales, customer loyalty and their overall reputation. But with so much hustle and bustle, planning and preparing can be difficult. In order to help our small business entrepreneur friends, we've put together a short holiday survival guide – a...

5 Tips for Avoiding the Spam Folder: May The Odds Be Ever In Your Favor

5 Tips for Avoiding the Spam Folder: May The Odds Be Ever In Your Favor Any marketer can feel a bit like Katniss Everdeen of the Hunger Games during the holiday season – maneuvering from one promotional battle to the next trying to keep emails alive and out of spam folders. It’s an email marketing game and...

From Service to Startup: Veterans Making Their Way as Small Business Entrepreneurs

From Service to Startup: Veterans Making Their Way as Small Business Entrepreneurs Veterans of our military are one of this nation’s greatest resources. Given much greater responsibility than their civilian counter parts much earlier in their military careers and taught leadership in high-stress and high-stakes situations from the get go, veterans typically exhibit greater maturity...

5 Common Mistakes to Avoid as a Small Business Owner

5 Common Mistakes to Avoid as a Small Business Owner It is easy to ascribe mistakes in our personal lives to the motto “You live, you learn”. However, mistakes in business are not as easy to shrug off. Poor business decisions can have adverse financial and legal implications for your company, prematurely end your dream...

How Dogged Persistence is Growing a Business and a Community

How do you launch a successful restaurant in South Central Los Angeles—an inner-city area plagued by gang violence and poverty, where there are few businesses other than liquor stores? For Karim Webb and Edward Barnett of PCF Management, the answer is simple: Show the community you care, and the community will support your business.