[content field="callout1" format="true" class="calloutwide"]As we enter the New Year, many business owners are taking a look back to evaluate their sales and efforts over the last 12 months and creating a plan for the next twelve. This includes looking for new paths and avenues to find additional business as well as strategies to strengthen...
[content field="callout1" format="true" class="calloutwide"]If you created an innovative product, unlike any currently on the market, you would most likely go to work securing a patent. But what about the intangible? Have you ever considered the importance of legally securing your intellectual property – words, names, logos or symbols? As it turns out, trademark protection...
“As much as you need a strong personality to build a business from scratch, you also must understand the art of delegation. I have to be good at helping people run the individual businesses, and I have to be willing to step back. The company must be set up so it can continue without...
[content field="callout1" format="true" class="calloutwide"]Whether they are referred to as freelancers, telecommuters or home based workers, virtual assistants are people who are contracted to provide services from a remote location. Over the last few years, the role of the Virtual Assistant has grown in prominence. Integrating virtual assistance services in the work force has proven to...
[content field="callout1" format="true" class="calloutwide"] Sally McKenney's entrepreneurial journey starts just like many. Back in December of 2011, she was looking for something to fill her free time, so took her passion for baking and writing and started a blog. Fast forward four years and she has quit her full-time job, has over 250,000K viewers to her...
[content field="callout1" format="true" class="calloutwide"]Online lead generation works wonders for small companies if it is executed strategically and methodically. All too often, small businesses jump into online marketing haphazardly and drift from one failed attempt to another. The first step in successful online marketing is to understand the big picture: this infographic, the “Internet marketing lead...
[content field="callout1" format="true" class="calloutwide"] P olitics and sales have a lot in common. Success in both depends on your ability to bring people over to your way of thinking. Bill Clinton’s friends and foes alike marvel at his ability to meet and charm people. But before you can charm them, you need to meet, or...
[content field="callout1" format="true" class="calloutwide"] Small businesses are vital to the American economy, accounting for over 45 percent of the GDP and around 80 percent of jobs. However, the statistics on small business failure are bleak. Statistics indicate that one-third of businesses fail within the first two years, and only about 50 percent survive beyond...
[content field="callout1" format="true" class="calloutwide"] I was driving to my office this week for the first of our annual planning meetings. Normally I look forward to these. No phone calls, no email, just blue-sky thinking and creative brain storming about what to add for next year. But, instead of being excited, I was dreading it. It’s been...
[content field="callout1" format="true" class="calloutwide"] Small Business Saturday was created in 2010 by American Express as a way to give small and local retailers more exposure during the holiday season. Black Friday had been around for years and was always a hit for large retailers, but the idea was to create a special day where customers...
