When you think about small business marketing and automation by ActiveCampaign, a good insight can be had just by looking at your email inbox, says Maria Pergolino. The chief marketing officer says that there are emails that you're excited to read and ones that are just noise. The company is helping companies activate their entire...
Businesses of all sizes have had to shift their marketing efforts because of COVID-19. Small businesses in particular have had an especially hard time due to limited resources. We were lucky enough to sit down with a small business marketing expert, and hear her advice first-hand. So if you've been wondering what marketing tips...
Ramon had a virtual sit-down with Gabrielle Raymond McGee, Chief Operating Officer of the Tory Burch Foundation. The theme was marketing and communication during COVID-19. Gabrielle and Ramon chatted about tips on small business branding, social media, and more on their #AskMeAnything series. The questions asked by listeners ranged from social media to eCommerce....
So many businesses have email newsletters. Most are lack luster organs of dribble being pushed out like stale tooth paste every so often. Email marketing is a powerful way to connect and engage with your customers and potential customers. Mailchimp and Constant Contact have vitalized their respective platforms and continue to evolve them for...
There's so many amazing marketing services available to help you grow your business. I'm not referring to email services from Mailchimp, or CRM services from Thryv, Keap or vCita. I'm not even talking about website building tools from Wix or Squarespace. What I am referring to are three neat tools which help you get podcast...
Many of us business owners are quite familiar with with sending emails to our customers, email marketing. We're also very familiar with the need to post to social media. However, what about the customer experience. It's time to go beyond marketing as usual, even in these challenging times. Recently I spoke with Adam Johnson...
As an entrepreneur, you have a million things on your mind at all times, and marketing doesn’t always top your list of priorities. That’s okay. The good news is that keeping your marketing efforts afloat can happen while you’re on the go, on your mobile device. Here are three ways to leverage your smartphone...
Mailchimp is one of the leading brands enabling businesses to get more customers and keep the ones they have. Mailchimp is best known as an email marketing company, but it now does so much more, including websites, marketing automation, CRM, advertising and more. Darcy Kurtz, VP of Product Marketing at Mailchimp shared with Ramon Ray...
Ramon Ray caught up with Niraj Ranjan Rout, the co-founder, and CEO of Hiver, a company dedicated to making email better for business. Niraj started out as an electrical engineer and worked as a programmer writing code for 6-7 years. “That’s when the startup bug basically bit me,” he laughed. He started his first business...
GoDaddy InSight, A First-of-its-kind Smart Recommendation Tool, Guides Entrepreneurs toward Achieving Their Goals If you’ve ever tried to build a website and then find ways to get prospects to see it and take action, you know first-hand this is a time consuming and difficult undertaking. As a business owner, you have a lot of responsibilities,...
