Why I Love Insignificant Things (And You Should Too)

[content field="callout1" format="true" class="calloutwide"] I spend a lot of time observing insignificant things. The only reason I first realized this was because of an annual ritual I started more than five years ago where I would collect these bits of insignificance and arrange them into curated ideas that I felt described a shift in how consumers...

Entrepreneurs Find Success Without the “Shark Tank”

From the Shark Tank to the Trenches: Never Take ‘No’ for an Answer The life of an entrepreneur is full of ups and downs. Not only do you have to fully embrace regular challenges and ambiguity—you must possess unrelenting persistence, belief and focus. And that’s just for the day-to-day operations. However even with all its challenges, entrepreneurship...

crowdfunding

4 Crowdfunding Mistakes to Avoid

4 Crowdfunding Mistakes to Avoid Crowdfunding isn’t a new concept but, yeah, lately it’s been getting more popular day by day. There are many famous platforms that host crowdfunding campaigns such as Kickstarter, Indiegogo, RocketHub, Onevest. Needless to say, these platforms are now widely popular places for “Crowdfunders” to look for potential investors who can take their project...

FOCUS: Stand Out From the Competition by Carving Out Your Unique Niche

FOCUS: Stand Out From the Competition by Carving Out Your Unique Niche The sports, fitness and leisure industry is a giant, generating around $500 billion in revenues each year in the United States alone, according to Plunkett Research. Counting professional athlete, coaches and employees at fitness, winter sports and golf facilities, more than 1.3 million...

Allow Instagram to Tell Your Business Story in a Valuable Way

For most businesses, when it comes to marketing, Instagram is a valuable addition to their social media platform. Like Twitter, Facebook and LinkedIn, it's a go-to social media site. For instance, the health and fitness industry is breaking the norm and proving that Instagram can be a powerful tool to tell your business story. A...

New Year's Business Resolutions

New Year’s Business Resolutions From Some of the Smart Hustle Community Members

[content field="callout1" format="true" class="calloutwide"]Every year – sometime in December – folks start the tradition of deciding on a New Year’s Resolution. For many it’s how to better themselves, personally, in the New Year. Drop 10 pounds, run a marathon, spend more time volunteering – these are some of the typical resolutions we all hear...

Thriving During the Holidays: How 5 Entrepreneurs Embrace the Unique Seasonal Opportunity

Thriving During the Holidays: How 5 Entrepreneurs Embrace the Unique Seasonal Opportunity For many small businesses, particularly retailers, the holiday season can be a double-edged sword. Often unprepared to compete with the massive big box retailer sales, failing to ramp up staff and inventory sufficiently, or simply not considered the unique holiday sales message, many small businesses find only...

5 Tips for Avoiding the Spam Folder: May The Odds Be Ever In Your Favor

5 Tips for Avoiding the Spam Folder: May The Odds Be Ever In Your Favor Any marketer can feel a bit like Katniss Everdeen of the Hunger Games during the holiday season – maneuvering from one promotional battle to the next trying to keep emails alive and out of spam folders. It’s an email marketing game and...

What Legal Considerations Do I Need To Think About As A Start-Up?

What Legal Considerations Do I Need To Think About As A Start-Up? Disclaimer: This article is for informational purposes only and not for the purpose of providing legal advice. Applicability of any legal principles discussed have not been verified for compliance with the law of any particular state and may differ substantially in individual situations....

From Service to Startup: Veterans Making Their Way as Small Business Entrepreneurs

From Service to Startup: Veterans Making Their Way as Small Business Entrepreneurs Veterans of our military are one of this nation’s greatest resources. Given much greater responsibility than their civilian counter parts much earlier in their military careers and taught leadership in high-stress and high-stakes situations from the get go, veterans typically exhibit greater maturity...

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