7 Small Business Online Marketing Must-Do’s

7 Small Business Online Marketing Must-Do's Online marketing offers small businesses the opportunity to promote their products or services at significantly lower costs and on a much larger scale than traditional advertising methods. However the entire gamut of online marketing tools - email, social media, blogs, websites, online customer forums, search campaigns, online ads and affiliate marketing to...

small business ad strategy

3 Ways Your Small Business Ad Strategy is Impacted by Apple’s Privacy Update

By James Munnerlyn, President and Co-Founder of Blip Billboards. Apple is going full throttle with its privacy measures for users with its recent release of iOS 15. But what does this mean for SMBs? What does this mean for your business? Digital ads (particularly on social media platforms owned by Facebook) are now more expensive...

8 Power Tips To Increase Holiday Sales. Insights from Yahoo’s eCommerce Ninja.

Selling online is not easy, it's hard work. However, thousands of businesses, every day are finding success in selling online. One of the leaders in helping businesses sell online is Yahoo Small Business and I just had a powerful discussion with Maria Melo, of Yahoo Small Business about how to increase holiday sales, this...

Koble Survey Says Getting New Customers Is Number One Priority for Small Businesses

Koble an exchange helping small companies connect to bigger companies is out with it's 2nd annual small business survey. One of the findings of the survey is that for small businesses one of their biggest challenges is getting new customers. I see this quite a bit as  I travel around the USA, speaking to thousands of...

The Golden Age of Small Business: 5 Trends Boosting Small Business Competitiveness

The Golden Age of Small Business: 5 Trends Boosting Small Business Competitiveness

We are living in the Golden Age of Small Business, according to the QuickBooks Future of Small Business report, released in October 2016 by Intuit. The study, conducted in partnership with Emergent Research, examined five trends that will help small businesses compete against larger companies in the next decade. They have also forecasted accelerated growth...

Fast Forward: The 5 Big Trends Every Small Business Must Leverage for Success

Fast Forward: The 5 Big Trends Every Small Business Must Leverage for Success

When it comes to business success, the old order is rapidly fading. Historically, big businesses succeeded by selling goods and services on a massive scale. Small businesses struggled because they couldn’t match the resources or brands of the big guys. Today, small businesses have access to the tools that were once the sole domain of mega...

The Small Business Influencer Awards: Your 2015 Winners are Here

The Small Business Influencer Awards: Your 2015 Winners are Here

[content field="callout1" format="true" class="calloutwide"]The votes have been tallied and the Top 100 Champions for the 2015 Small Business Influencer Awards have been chosen! The champions, a mix of well-known small business enthusiasts and up-and-comers as well as companies and members of the media, represent the best of the best in small business. The process to...

The Anatomy of Effective Product Pages

The Anatomy of Effective Product Pages Before discussing the topic of effective product pages it’s worth pointing out that the nature of social media and the immediacy at which information can be consumed has caused a shift in the way buyers behave online. In the past, the buying decision process was a three stage model and...

small business marketing

3 Marketing Tips for Small Business Owners to Succeed in 2021

By Megan Wintersteen, Vice President of Marketing at Zenreach It’s no secret that the COVID-19 pandemic took a heavy toll on small businesses (SMBs) throughout 2020. Moving through 2021, however, we’ve seen increasing signs of optimism. Consumer foot traffic to restaurants and retailers has increased more than 52% since January. Vaccination rates are also climbing....

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