15 Key Strategies for Marketing to Different Generations

15 Key Strategies for Marketing to Different Generations The most effective way to market your growing business is to customize the marketing strategy to your target customer demographics. Until a few years ago, you would have been right in thinking that differentiated marketing is for the big players with big budgets. However, that is no...

Brand New Year

Where Your Small Business Should Focus in the New Year

[content field="callout1" format="true" class="calloutwide"]With a new year just around the corner, now is the time that businesses of all sizes reflect on the past year to review their successes and failures and develop or finalize a plan for the coming year. As a part of this plan, each business should consider shifts in their industries,...

small business trends

5 Small Business Trends You Need to Watch for in 2015

[content field="callout1" format="true" class="calloutwide"]Small businesses owners are in for quite a treat in 2015. There are some major trends that are going to benefit small businesses across the country. If you're a small business owner thinking about what you need to do to get ahead in 2015, here are the expected trends, so you...

12 Must-Read Business Books This Holiday Season

12 Must-Read Business Books This Holiday Season Have that special small business owner or entrepreneur on your holiday gift giving list? Want to treat yourself to some enjoyable, business-boosting reading during the holidays? You've come to the right place, as we share with you an assortment of the best books available from some of our...

Smart Hustle Mentors

Smart Hustle Mentors We are thrilled to have a number of extremely influential and knowledgeable individuals as Smart Hustle mentors. These mentors have experience in varying aspects of business ranging from social media, marketing, advertising, start-up, legal, etc. Do you have a small business question you want answered? Submit your questions HERE. Meet our Smart Hustle Mentors: Brian...

App-etite for Success: How Two College Pals Built a Successful App Company with No Experience

App-etite for Success College pals Joshua Tucker and Keith Shields didn't know how to build apps, but that didn't stop them from creating a successful app company.   How do you get named the “Coolest College Startup of 2014” by Inc. Magazine? For Joshua Tucker and Keith Shields, cofounders of app creation company Applits, it’s all about...

4 Biggest Marketing Blunders of All Time

4 Biggest Marketing Blunders of All Time In an era when marketing campaigns can be launched within minutes of conceptualization, it’s easy to make mistakes. But marketing blunders have been made throughout history. Before you post your next status update, take a look at these major marketing blunders as a reminder that your campaigns should...

How to Make the Most of Email Marketing for Your Growing Business

How to Make the Most of Email Marketing for Your Growing Business With a plethora of affordable online marketing options, you may wonder which online business promotion tool can offer the biggest bang for your bucks. The answer is simple - email marketing. Emails: Most Effective Online Promotional Tool for Business According to a 2012 McKinsey Survey,...

Smart Trends: Fin Buddy App – Making Money In Your Sleep – SCORE Website

Smart Trends: Fin Buddy App - Making Money In Your Sleep - SCORE Website   Smart Hustlers get ahead by taking advantage of every opportunity, whether it's a hot market trend, a new innovation, a program or person offering assistance, or a helpful website, book or app that makes us smarter. In every issue of Smart Hustle,...

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