5 Unspoken Rules of Business Social Media Campaigns

[content field="callout1" format="true" class="calloutwide"]There are an enormous amount of tasks that can be completed using social media. From ordering a pizza to putting together a nationwide protest. The opportunities are endless. Somewhere between these vastly different activities lies the world of online business marketing. Since it was created, social media has always had ties in...

5 Ways to Market Your Small Business on a $100 Budget

[content field="callout1" format="true" class="calloutwide"] For large companies with hefty marketing budgets, a few hundred dollars is a mere grain of salt when it comes to the monthly marketing budget. Every single dollar adds up for small business owners, though– and it's best if these investments pay off in immediate results. Like most small businesses, you probably...

Joel Comm on How to Channel Your Digital Marketing Efforts for Success

[content field="callout1" format="true" class="calloutwide"] W e live in an age where there is more opportunity than ever before, with instant access to an audience that is all around the world. However, leveraging this audience can be tricky, and many small business owners are unsure how to channel their digital marketing efforts into successful...

3 Video Marketing Metrics Small Business Should Be Thinking About

[content field="callout1" format="true" class="calloutwide"] It’s becoming harder for small businesses to ignore video in their marketing strategy. A recent Animoto study found nearly two thirds of consumers believe companies that use video know how to reach their customers, and one in four consumers actually lose interest in a brand if it isn’t using video. DIY tools,...

Internet Marketing 101 with Amy Vernon [Interview]

[content field="callout1" format="true" class="calloutwide"] The internet is a marketing tool with an overwhelming number of options. Where should a small business owner start? That was one of the main questions we asked in a recent Smart Hustle interview with Amy Vernon, content and social media guru and founder of Predictable.ly. In the interview, Amy shared...

How to Build Google Trust and Rank Better for the Long Term

[content field="callout1" format="true" class="calloutwide"] Getting a higher ranking website used to be about links. Then it was about good content and links. Nowadays it’s about great content, quality links and creating trust signals in Google... and here's how you do that! We so often hear about gaining 'trust’ on Google. It’s touted around SEO forums...

How to Manage and Protect Your Business’ Online Reputation

[content field="callout1" format="true" class="calloutwide"] Having an online presence has become a necessity today for almost every type of business. With so many consumers taking to the internet via mobile devices to quickly find and research what they need, businesses that are out of sight - well they simply won't last long. And today's savvy consumers...

3 Ways Your Small Business Can Utilize Video Marketing

[content field="callout1" format="true" class="calloutwide"] Today we often see photos and videos going viral at lightning-like speeds. That’s because 2015 is the time of self-promotion. This generation has become incredibly proficient at managing its brands from every social media platform -- and realizes that these platforms allow brands to connect directly with their customers. This is box...

The 3-Point Plan to Evaluate Your Web Presence and Fine-Tune Your Local Marketing Plan

[content field="callout1" format="true" class="calloutwide"] Its a well known fact that your next customer is going to come from a source you know very well - your existing customer. This is not a coincidence. You worked hard, created a successful business and made sure you provided the best service and satisfied your customers. Your customers did...

5 Essential Aspects of Building A Multilingual Website

[content field="callout1" format="true" class="calloutwide"]Multilingual websites were once something that only large corporations could invest in. As web technology becomes more accessible, and affordable, to smaller businesses and ecommerce stores the opportunities are now wide open for them to take advantage. With websites being the first port of call for many, all over the world...