RECENT ARTICLES
How to Use Quora to Generate Traffic, Credibility and More Business
[content field="callout1" format="true" class="calloutwide"] If you sift past the endless (and mindless) questions on all things random at Quora, it’s a treasure chest of multiple rewards for marketers and business owners. Quora has a mind-boggling 1.5 million visitors worldwide per month and your participation on Quora is a great way for you to demonstrate your expertise,...
Do’s and Don’ts of Web Design and Helpful DIY Graphic Tools
[content field="callout1" format="true" class="calloutwide"] Most businesses understand the concept of web design but don’t fully understand the importance of it. Yes, it is aesthetically pleasing to the eye and will help with navigation through your site, but did you also know that it can increase your entire web presence? From SEO and branding, to building...
3 Motivation Killers Every Entrepreneur Needs to Avoid
[content field="callout1" format="true" class="calloutwide"] One of the big challenges you face as an entrepreneur is self-motivation. I’ve been journaling on self-motivation for many years now, because I struggle with it myself. Aside from taking care of my clients and doing the things that I absolutely love to do, there’s a lot of less exciting tasks...
When Family Doesn’t Support Your Entrepreneurial Dream
[content field="callout1" format="true" class="calloutwide"] When someone makes the decision to become an entrepreneur, not everyone fully understands why or what that means. Family especially, are often concerned about the amount of time that being an entrepreneur requires, the lack of stability and sometimes the lack of money. In this episode of Ignition, Ramon and Ellis talk about...
Trademarks: What Every Small Business Owner Needs to Know to Create and Protect a Trademark
[content field="callout1" format="true" class="calloutwide"] A business’ success depends on more than just its goods or services. In fact, one of the most valuable assets a business has is its trademark. What is Trademark? According to the United States Patent and Trademark Office (“USPTO”), a trademark or service mark (“trademark” or “mark”) includes any word, phrase, symbol, design,...
5 Smart Marketing Strategies to Help Your Business Thrive
[content field="callout1" format="true" class="calloutwide"] You don’t have to be a marketing guru to build the right foundation for your business. It simply takes proper planning, execution and follow through. I’ve been blessed to work with enterprises - both large and small in the not-for-profit and corporate arenas. No matter if I’m helping a soloprenuer or...
How to Build a Google Approved Mobile Website
[content field="callout1" format="true" class="calloutwide"] It's April 21, 2015, 'G-DAY' - otherwise known as 'MOBILEGEDDON' - the day that Google begins changing the way your site will rank in mobile searches. You've probably heard all kinds of chatter and read all kinds of articles trying to decipher exactly what this change means to your small business and what...
Staples Connect: 3 Easy Steps to Home or Office Automation and Energy Saving!
[content field="callout1" format="true" class="calloutwide"] In honor of Earth Week, we spent some time looking for cool tools and tech that is making a difference not only in our lives, but to the world as a whole – by saving energy and natural resources. The one thing that came to mind was home automation – the...
The Tools and Tricks to Using Heat Maps to Track Web User Activity
[content field="callout1" format="true" class="calloutwide"] Your Google Analytics revealed that X people visited your website today. That’s nice, but have you ever wondered what they do when they’re there? Where they are clicking, where there attention is focused, and how much of your content they’re actually reading? Knowing these things would give you greater insight into...
Why Millennials Will Change the Face of Small Business Lending
The media loves to talk about millennials. For those of us currently in our 20s and early 30s, that means they’re talking about us. Sometimes it’s in a good way. Other times, not so much. But, with every new generation that enters the workforce, this is what happens. We’ve just happened to enter at...
3D Printing: 4 Small Businesses Cashing In On This Revolutionary Tech
[content field="callout1" format="true" class="calloutwide"] In with the old and out with the new. That seems to be a common trend with technology today. Almost everyday the technology industry is flooded with new devices that are more advanced, affordable and efficient than the last. From dial phones to cell phones, computers to laptops and boom boxes...
How to Use Keywords to Target Customers on Twitter
[content field="callout1" format="true" class="calloutwide"] There is dispute about which people did what to get Twitter off the ground in March 2006. As a result, we may never know if the company’s founders realized the breakthrough the micro-blogging service had stumbled upon for marketing. By limiting users’ posts to 140 characters, Twitter provided something no other advertising...