fix a broken brand

How to Fix a Broken Brand: Especially if All of Your Pivoting Still Hasn’t Worked Yet

By Rikki Roehrich, seasoned content creator for various small business brands. It’s no surprise that small businesses went through a lot last year. They have given the impact of public health and safety concerns on the economy. While small businesses were told that the key to survival was to PIVOT, they still haven’t been able...

Is Pivoting in Business Necessary? Hear from Our Experts

COVID-19 has caused many people to pivot unexpectedly. From CEOs to stay-at-home parents to educators, everyone had to learn quickly how to shift and embrace this new normal. But pivoting in business is not for everyone. Some businesses are better off weathering the storm while others would be smart to shift as soon as...

management business

School of Rock CEO Rob Price Shares How They Quickly Pivoted

You’ve probably heard of the School of Rock in some form — the movie, the broadway show, or the franchises all around the globe. If you’re unfamiliar, here’s a quick education: The School of Rock has 270 schools around the world where kids earn music in a non-traditional way. Basically, they learn music through...

Advice to Live By for Startup Entrepreneurs from Jessica Mah of inDinero

Indinero Founder Pivots Her Company to Success

For every movie-worthy startup success story (think Facebook), there are plenty more stories of unachieved dreams that we will never get to hear about. And that shouldn’t be surprising at all. Not when statistics show that about 50 percent of new businesses fail within the first five years. Sometimes, those numbers can be much...

Following Your Vision & Knowing When to Pivot Small Biz Advice from Dawn Dickson of Flat Out of Heels

Following Your Vision & Knowing When to Pivot: Dawn Dickson Shares

I met my latest interview guest in the green room at MSNBC, and I was drawn to her confidence and high energy. As it turns out, Dawn Dickson, the founder and CEO of Flat Out of Heels and Solutions Vending International, exhibits many of the characteristics I see in successful hustlers: namely, she is...

little earth productions rob brandegee

Valuable Business Lessons on Pivoting and Finding a Niche From Rob Brandegee of Little Earth Productions

I’ve had so many great opportunities to speak with business owners and learn from their triumphs and mistakes, but Little Earth Productions has to be one of the best success stories I’ve heard in a long time. I had the chance to chat with co-founder Rob Brandegee about his entrepreneurial journey and the many valuable...

Pivot your business

Why Your Small Business Needs to Pivot

[content field="callout1" format="true" class="calloutwide"] When Jim Kolb bought a floral shop in Oshkosh, Wisconsin, he decided to name his business Oshkosh House of Flowers. But over time, Kolb and his team felt that the word “Oshkosh” in the name of the business limited his shop to an Oshkosh customer base. With the growth of...

Laura Spaulding - Spaulding Decon

From Police Officer to Crime Scene Cleaning Business

Laura Spaulding, is the owner of Spaulding Decon. She's a former Kansas City Police Officer, who transitioned to entrepreneurship through a series of tough lessons, school of hard knocks and the joys of the freedom of business ownership. Today Spaulding Decon cleans up messy, toxic, and at times emotionally traumatic crime scenes. But that's only...

How Businesses Can Beat Inflation

How to Safeguard Your Business During High Inflation

We are living through a period of high inflation, at levels that haven’t been seen in decades. Small business owners are worried about inflation hurting their businesses; a recent survey of small business owners conducted by Wave found that 36% of small business owners are concerned about the impact of inflation on their businesses in...